Senior Field Marketing Manager - U.S. Federal

McLean, VA (Hybrid)

$112K/yr – $224K/yrSenior Level7+ years expFull time

Posted 4 months ago

Job Summary

Lead end-to-end Federal field marketing programs with data-driven planning, AI-enabled workflows, and strong cross-functional collaboration to drive pipeline and measurable ROI.

  • Own the full lifecycle of federal marketing programs across ABM, events, and roundtables.
  • Must-have: 5–7 years of B2B enterprise tech marketing to U.S. Federal audiences.
  • Standout: AI-enabled planning and cross-functional collaboration for ROI.

Job Description

Responsibilities

  • Operational Excellence: Own the full project lifecycle. You are responsible for the proactive management of deadlines and the delivery of complete, accurate reports. You don’t just "hit" deadlines; you manage them with foresight to avoid reactionary "fulfillment mode."
  • AI-Enhanced Strategy: Seamlessly integrate AI tools (e.g., Gemini, NotebookLM, Copilot) into your daily workflow to streamline content creation, analyze market data, and automate repetitive project management tasks.
  • Diverse Program Design: Develop, execute, and manage a creative mix of marketing programs—ranging from ABM and executive roundtables to large-scale industry events—ensuring the highest possible ROI for every dollar invested.
  • Collaborative Leadership: Act as a trusted advisor to Federal Sales and SE stakeholders. You must work effectively as an independent owner while maintaining deep alignment with cross-functional teams in a fast-paced environment.
  • Strategic Planning: Develop and own the quarterly Federal marketing plan. Use data-driven insights and AI analysis to forecast demand and align with territory pipeline needs.
  • Communications: Ensure a high level of awareness and adoption of marketing resources by sales stakeholders. Communicate field-level insights back to corporate to ensure messaging resonates with the Federal audience.
  • Results & ROI: Meet/exceed quarterly metrics. Track lead flow and measure ROI with meticulous accuracy, using AI-driven analytics to refine and improve outcomes.
  • Execution & Event Management: Manage all industry and regional events (seminars, webinars, tradeshows). You are responsible for the "full stack" of the event: pre-event planning, flawless execution, and proactive post-event follow-up.
  • Budget Management: Establish and proactively manage the field marketing budget. Be vigilant in tracking and effective in spend, ensuring zero waste.

Requirements

  • Federal Experience: 5–7 years of experience marketing B2B enterprise technology to U.S. Federal audiences. Understanding of cloud and virtualization is a significant plus.
  • AI Proficiency: Demonstrated ability to use Generative AI tools (Gemini, Copilot, etc.) to enhance productivity, draft marketing collateral, and perform data analysis.
  • Proactive Project Management: Exceptional negotiation and decision-making skills. Proven ability to anticipate needs and work ahead of schedule rather than reacting to it.
  • Communication: Excellent written, verbal, and presentation skills (writing samples required).
  • Technical Stack: Working knowledge of Salesforce.com and proficiency in Microsoft Office 365.
  • Travel: Modest travel (up to 25%).
  • Education: Bachelor’s degree.

Preferred

  • Cloud/virtualization understanding is a significant plus.

Benefits

  • medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave)
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Nutanix Indonesia

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Gambir, Jakarta, IDN
10 employees

Salaries

Posted range

$112K/yr – $224K/yr

Taken straight from the job posting.

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Senior Field Marketing Manager - U.S. Federal

Nutanix Indonesia · McLean, VA · Hybrid