Senior Field Marketing Manager at Parloa | New York City, NY | $115K/yr – $170K/yr

Parloa

Senior Field Marketing Manager

New York City, NY (On-site)

$115K/yr – $170K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own regional marketing for the U.S. market, driving revenue by aligning field programs with sales and ABM, leveraging AI-enabled tools, and building partner-backed campaigns in insurance, finance, and healthcare.

Regional ownership: develop and execute marketing plans that accelerate the enterprise sales cycle and pipeline in the U.S.
Cross-functional campaigns: partner with Sales, Content, Product Marketing, and Partnerships to tailor content and programs for target buyers.
Accounts and events: plan integrated campaigns including field events, webinars, conferences, ABM, and partner campaigns to accelerate deals.

Job Description

Develop and execute regional marketing plans that align with sales priorities and revenue targets.
Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for the U.S. market.
Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and account-based marketing (ABM) with internal stakeholders.
Build pipelines and accelerate sales cycles through region-specific strategies and customer engagement programs.
Track, measure, and report on campaign performance, ROI, and pipeline impact.
Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights.
Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors.

Parloa

4.5 Glassdoor

Parloa is a leading global AI company with a vision to make every customer interaction as easy as talking to a friend. We amplify the customer service experience with our AI Agent Management Platform. This enterprise-grade platform automates contact centers by leveraging the full power of generative AI safely & reliably in the context of consumer interactions. It combines highly-skilled personal AI agents that engage in natural and unique conversations with every customer, with AI assistance for human agents when they get on the line. Global brands trust Parloa to connect with their customers, ensuring they feel heard through exceptional experiences that increase satisfaction, encourage sales, and build loyalty. Parloa was founded in 2018 by Malte Kosub and Stefan Ostwald with offices in Berlin, Munich, and New York.

Founded in 2018

Berlin, Berlin, DEU

404 employees (39 in marketing)

www.parloa.com

89% recommend to a friend

100% CEO approval