Senior Field Marketing Manager

San Francisco, CA (On-site)

$120K/yr – $160K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own HockeyStack's field marketing motion from strategy to execution, turning in-person experiences into measurable pipeline while collaborating with Sales and the CRO to maximize revenue and learn from data.

  • Field Marketing Ownership: Build, scale, and optimize field programs, from strategy to end-to-end event execution.
  • Experience Design & Execution: Create executive dinners, roundtables, industry events, and regional campaigns that move deals.
  • Cross-Functional Impact: Align with Sales/CRO on territory plays and account strategies, and report ROI and pipeline impact to leadership.

Job Description

Responsibilities - Build and scale HockeyStack’s field marketing program from the ground up — strategy, execution, and optimization. - Design and run high-impact in-person experiences: executive dinners, roundtables, industry events, and customer meetups. - Partner closely with Sales and the CRO to ensure every program aligns with pipeline goals, territory plays, and account strategies. - Own all event logistics end-to-end: venues, vendors, budgets, communications, and flawless onsite execution. - Launch regional campaigns that amplify our brand, accelerate deals, and deliver measurable revenue impact. - Track and report ROI, pipeline influence, and event performance to leadership. - Continuously refine programs based on GTM feedback, data, and results. Requirements - 5–7+ years in field marketing, demand gen, or event marketing at a high-growth B2B SaaS company (mid-market/enterprise focus). - Proven track record building and scaling field marketing programs that directly moved the revenue needle. - A master organizer and project manager — able to juggle multiple complex programs without missing a beat. - Experience partnering with senior sales leaders and influencing executives. - Creative, scrappy, resourceful, and biased toward action. - Based in San Francisco and ready to be in our office 5 days a week. Nice to have - Benefits - Equal Opportunity Employer; we celebrate diversity and are committed to fostering an inclusive environment for all employees.
Bessemer Venture Partners India logo

Bessemer Venture Partners India

Bessemer Venture Partners is one of the world's oldest and most active venture capital firms, founded in 1911. We have 400+ active portfolio companies, and 150+ IPOs and deSPACs to our name.We've been investing in India since 2006 with a dedicated, on-the-ground team focused on early-stage founders building enduring companies. With over 80 investments in India, we back businesses across AI, Consumer, Cybersecurity, Fintech, and Healthcare. Our India portfolio includes Swiggy, BigBasket, Urban Company, Bharat Matrimony, Medi Assist, NephroPlus, Moxie, Boldfit, Aivar, Graph AI, Easebuzz, Perfios, Transbnk, and more. Globally, our portfolio has included Pinterest, Shopify, Twilio, LinkedIn, DocuSign, Fiverr, Toast, and ServiceTitan. We pride ourselves on partnering with many of our companies from the earliest of stages until their IPO and beyond. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its investment decisions (see Memos) and also learn from the investments we didn’t make (see Anti-Portfolio).We are committed to forging the legacy companies of tomorrow and if you're building something that matters, we'd like to connect.

Founded in 2006
Bengaluru, Karnataka, IND
16 employees (1 in marketing)

Traffic Signals

Monthly Visitors
229K
Traffic Source Mix
Search
43.3%
Direct
38.5%
Referral
5.5%
Social
8.1%
Paid
0.6%

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
12