Responsibilities

• Design high-quality, conversion-focused email campaigns and lifecycle flows for D2C/eCommerce brands
• Take high-level strategic briefs and translate them into complete email concepts
• Develop creative concepts, visual direction, layouts, and messaging for campaigns
• Write and refine headlines, subheads, body copy, offers, and CTAs when needed
• Turn strategy and messaging into polished email designs in Figma
• Ensure copy and design work together as one cohesive creative idea
• Work closely with Email Marketing Managers to bring campaign strategies and briefs to life
• Collaborate with other designers and provide creative feedback when needed
• Take ownership of especially important or challenging creative
• Establish and evolve visual systems and templates for client accounts

Requirements

• Previous agency experience working across multiple client accounts is required
• Experience working with D2C/eCommerce brands in an agency environment
• Exceptional portfolio demonstrating high-quality email and digital design
• Strong hands-on experience designing email campaigns and lifecycle flows
• Advanced Figma skills
• Excellent understanding of visual hierarchy, typography, layout, composition, imagery, and brand systems
• Strong marketing copywriting and editing instincts
• Ability to take a strategic brief and independently develop a creative concept
• Understanding of direct-response and conversion-focused creative principles
• Experience working across multiple brands and adapting to different visual identities and voices

Preferred

• Experience providing creative direction or mentoring other designers
• Strong direct-response copywriting experience
• Experience using performance data to inform creative decisions
• Experience with creative testing
• Experience building scalable email design systems
• Experience with high-volume D2C/eCommerce email programs