Responsibilities

• Own the programmatic discipline at Known: its P&L, growth targets, service offering, and reputation in the market.
• Set the strategic direction for programmatic across the client portfolio, and make the calls on where the practice invests and where it doesn't.
• Build and lead the organization. Hire senior leaders, design the team structure, own succession planning, and develop the managers who develop everyone else.
• Serve as the senior programmatic voice with client executives, including C-suite and CMO relationships, and own the health of those partnerships.
• Drive new business. Lead programmatic strategy in pitches, shape scopes and pricing, and identify organic growth opportunities across existing accounts.
• Set the R&D agenda for automation, measurement, and machine learning, and decide which bets get funded.
• Own the vendor and partner strategy, including DSP and data partnerships, commercial negotiations, and preferred-partner decisions.
• Define the operating standards for the practice: campaign setup, QA, optimization frameworks, and reporting. Hold the organization to them.
• Partner with leaders across search, social, analytics, and strategy to make programmatic work as part of an integrated media approach rather than a silo.
• Represent Known externally through industry speaking, published thinking, and partner relationships.

Requirements

• 12+ years in programmatic media, with at least 5 years leading teams and experience managing managers.
• A track record of building a practice or discipline, not just running campaigns. You've grown headcount, revenue, or both.
• Deep experience across verticals and both direct response and brand campaigns, including enterprise-scale budgets.
• Substantial experience buying video programmatically, including CTV, OLV, and audio, and a view on where those dollars should sit relative to linear and direct publisher deals.
• Experience running campaigns where brand outcomes carried real weight, not only cost-per-action. You've set inventory quality standards and held to them when a cheaper path was available.
• Proven ability to own executive client relationships and defend strategy in the room.
• Experience with new business: pitch leadership, scoping, and pricing.
• Fluency in how programmatic connects to search, social, SEO, mobile, and attribution, plus a point of view on where measurement is heading.
• Hands-on background in The Trade Desk or DV360, with enough command of the platforms to pressure-test your team's work.
• A degree from a well-regarded college or university.

Benefits

• Unlimited paid time off
• 401k with company matching and no vesting period
• Annual bonuses
• Generous medical plan
• Paid parental leave