Director, Marketing PDAC
Revolution Medicines
Redwood City, CA (Remote)
$201K/yr - $251K/yrIn-houseFull-timeDirector/executive
6 hrs ago
Senior Director of Marketing, Apparel
Alpharetta, GA (On-site)
Salary Not AvailableDirector/ExecutiveFull time
Posted 2 weeks ago
Job Summary
Own and lead the Fashion & Apparel GTM and messaging, campaign strategy, and enablement across segments, while driving web optimization and cross-functional execution to deliver pipeline and retention.
- Own GTM strategy for the Fashion & Apparel segment
- Drive pipeline, acquisition, upsells, cross-sells and retention through messaging, campaigns, and enablement
Job Description
Responsibilities
- Own global go-to-market strategy and marketing for the Fashion & Apparel segment
- Lead messaging, campaigns strategy, budget, lead gen and follow up messaging and support, for the segment
- Own and i mprove web conversions, landing page content, and segment copy
- Deliver sales enablement and support for all GTM teams for the segment
- A lign Product marketing messaging , Sales support , Marketing operations , and overall segment GTM execution .
- Define and design ma r ket segmentation, TAM/SAM/SOM planning, and ABM execution.
Requirements
- B2B marketing experience within the technology sector
- Experience owning go-to-market strategy and marketing for a segment or vertical
- Experience with messaging, branding, campaigns and lead strategy
- Ability to influence cross-functional teams without formal authority
- Experience owning outcomes including pipeline, acquisition, upsells, cross-sells and retention
- You are naturally metrics -driven and measure the success of every objective
Preferred
- Experience in Apparel operations and manufacturing
- Experience representing Apparel solutions in forums or on stage
- Familiarity with CRM platforms, demand planning or quality management
- Experience in SaaS or enterprise software
Benefits
- Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth.
Aptean
Aptean is a global provider of industry-specific software that helps organizations in manufacturing, distribution, food and beverage, transportation, and other complex industries run and grow their businesses more effectively.Aptean’s solutions and services help businesses of all sizes to be Ready for What’s Next, Now®. Headquartered in Alpharetta, Georgia, Aptean has offices in North America, Europe, and Asia-Pacific. To learn more about Aptean and the markets we serve, visit www.aptean.com.
Salaries
Marketing Director median pay in the United States
Most pay falls between $90K and $152K. Based on 311 salaries.
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