Senior Director, Digital Marketing & Web Strategy at SugarAI | USA | $190K/yr – $210K/yr

Senior Director, Digital Marketing & Web Strategy

USA (Remote)

$190K/yr – $210K/yrDirector/Executive15+ years expFull time

Posted 3 months ago

Job Summary

Own and optimize the end-to-end digital activation engine for a B2B SaaS portfolio, driving pipeline and ROI through paid, web, ABM, and measurement-driven optimization.

Growth Infrastructure: Align global and regional digital programs across paid channels, landing pages, and website experiences.
Website & Experience: Lead SEO, UX, personalization, conversion optimization, and performance monitoring to boost engagement and lead generation.
Experimentation & Analytics: Drive A/B testing, journey analysis, and data-driven optimization across campaigns and sites.

Job Description

Own and optimize the end-to-end digital activation engine for a B2B SaaS portfolio, driving pipeline and ROI through paid, web, ABM, and measurement-driven optimization.

Growth Infrastructure: Align global and regional digital programs across paid channels, landing pages, and website experiences.
Website & Experience: Lead SEO, UX, personalization, conversion optimization, and performance monitoring to boost engagement and lead generation.
Experimentation & Analytics: Drive A/B testing, journey analysis, and data-driven optimization across campaigns and sites.