Responsibilities

• Be the client day-to-day lead on the business leveraging your strong account management capabilities to support both sales and marketing clients
• Craft eCommerce media strategy and retail media plans
• Leverage Horizon Media’s suite of planning, evaluation and buying tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
• Monitor trends, tools, opportunities and applications within digital environments, and appropriately apply that knowledge to campaign strategy and client goals
• Create media specific documents such as media plans, objectives and strategies decks, and other related functions
• Lead brainstorms to kick off plan and consideration set development with the intention of bringing great ideas to life
• Oversee a large team supporting Associate Directors, Managers, Specialists and Assistant roles – have prior managerial skills and have overseen a team of at least 3-5+ people before
• Monitor and report on media campaigns on an ongoing basis, providing an active voice communicating optimization opportunities and challenges to internal teams, media partners and the client
• Determining set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each initiative
• Use learnings drawn from data to draw thoughtful, data-based conclusions that illustrates the ‘why’ behind performance, and maps back to digital strategy

Requirements

• 8+ years relevant experience
• Excellent verbal and written communication skills
• Previously day-to-day account management lead on enterprise level retail media client(s)
• Previously constructed retail media digital media plans, with understanding of planning, buying and activation
• Expert in developing strategic media recommendations and stewarding digital media account projects, acting as a client contact
• Expert in Microsoft Excel and PowerPoint
• Expert in eRetailer – MUST have experience working with Walmart and/or Target

Preferred

• Negotiation and Rate benchmarking
• Experience with retail bid management platforms, such as Pacvue or Skai
• Retailers including Amazon, Club, Best Buy, The Home Depot, Lowe’s and Ulta
• Working knowledge of Criteo
• Experience with channel management
• Working knowledge of eCommerce measurement approaches as well as understanding attribution windows & other metrics in the Commerce Media space

Benefits

• health insurance coverage
• life and disability insurance
• retirement savings plans
• company paid holidays and unlimited paid time off (PTO)
• mental health and wellness resources
• pet insurance
• childcare resources
• identity theft insurance
• fertility assistance programs
• fitness reimbursement