Senior Director, Client Services (NYC, Retail Experience)

New York City, NY (Hybrid)

$140K/yr – $165K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

Own the senior client relationship and develop end-to-end experiential programs across New York properties, guiding cross-functional teams to deliver strategic partnerships, creative concepts, and measurable performance.

  • Lead senior client relationships and strategic advisory.
  • Oversee cross-functional teams across experiential programming, creative, production, and sponsorship.
  • Define and measure KPIs and financial performance for the programming portfolio.

Job Description

Responsibilities

  • Client Partnership & Account Leadership
  • Lead the overall client relationship, serving as a senior strategic partner and primary top-to-top contact
  • Identify opportunities to strengthen and grow the client relationship through new ideas, partnerships, and strategic opportunities
  • Lead cross-functional collaboration across internal client service, creative, production and sponsorship team members, to manage priorities, resources, and timelines across a complex programming calendar
  • Experiential Strategy & Programming
  • Develop and evolve a cohesive experiential strategy across two major retail and mixed-use properties in New York City, translating strategy into an annual and seasonal calendar of tiered programming and experiences
  • Integrated Marketing & Cross-Functional Delivery
  • Guide the development of creative concepts and programs that align with property identities, audience needs, cultural relevance, and commercial objectives
  • Develop and oversee 360° marketing strategies to promote programming and experiences, partnering with creative, production, sponsorship, and other internal teams to drive awareness, visitation, engagement, and participation
  • Support in developing sponsorship strategy, collaborating to identify brand partnership opportunities that align with programming, audience, and commercial objectives

Requirements

  • 8+ years of experience in experiential marketing, live events, destination marketing, cultural programming, or a related agency environment
  • Proven experience leading senior client relationships and serving as a strategic advisor to clients
  • Experience developing and overseeing 360° marketing strategies that drive awareness, engagement, visitation, and participation
  • Strong understanding of experiential strategy, live events, cultural programming, placemaking, sponsorship, audience development, and integrated marketing
  • Experience managing complex, multi-program accounts with multiple stakeholders, priorities, and overlapping workstreams
  • Demonstrated experience managing and developing direct reports and leading high-performing, cross-functional teams
  • Strong financial acumen, including budget development, forecasting, and financial management
  • Exceptional strategic, organizational, communication, and presentation skills, with the ability to move between big-picture strategy and day-to-day account leadership
  • Collaborative, proactive leadership style with strong instincts for identifying opportunities, anticipating client needs, and driving solutions
  • Experience within retail, hospitality, entertainment, real estate, placemaking, cultural institutions, or destination-focused environments strongly preferred

Benefits

  • Competitive compensation.
  • Comprehensive benefits including medical, vision, dental, and wellness programs.
  • Generous PTO, including vacation, holidays, and wellness days.
  • Professional growth opportunities in a dynamic, creative environment.
  • A collaborative, inclusive workplace that values people as much as the work we create.
  • Certain employee benefits are only applicable to full-time employees.
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SoHo Experiential

WE CREATE MOMENTS THAT MAKE BRANDS MEAN MORE.For over 20 years, we’ve been redefining how brands engage their most important audiences—turning interactions into impact and experiences into lasting connections.From big ideas to flawless execution, we craft immersive moments that captivate, inspire, and spark conversation. Live, virtual, hybrid—we make it unforgettable.Let's reimagine marketing. Let's create something memorable.

Founded in 2004
New York, New York, USA
139 employees (38 in marketing)

Salaries

Posted range

$140K/yr – $165K/yr

Taken straight from the job posting.

See all SoHo Experiential salaries

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Senior Director, Client Services (NYC, Retail Experience)

SoHo Experiential · New York City, NY · Hybrid