Responsibilities

• Developing and executing bold, innovative strategies and campaigns in conjunction with Verizon’s marketing team.
• Partnering with Yahoo and other partners on driving the product roadmaps and expanding programmatic capabilities into the broader marketplace.
• Partnering closely with other media leaders (Brand, Business, Search, Programmatic, and Analytics) to support the activations.
• Supporting efforts across partner units within Verizon (Operations, Experience, Technology, and CRM) to create improved digital experiences across all touchpoints.
• Keeping internal teams educated on the evolution of paid social technology, what’s leading in the marketplace and what tech can be utilized.

Requirements

• Bachelor's degree or four or more years of work experience.
• Four or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
• Marketer/agency/consultant services experience in paid social media strategy & investment.
• Experience “Hands-on-keyboard” in primary buying platforms & formats (Facebook/Instagram, Twitter, Snapchat, LinkedIn, Pinterest).

Preferred

• A Bachelor's degree.
• Experience with management of social budgets of at least ten million dollars.
• Social media buying experience within agency teams, Management Consultancies or brands with in-house digital media capabilities.
• Fluency in data-driven targeting and reach strategy.
• Ability to manage projects across multiple stakeholders, and influence across divisions, departments, and teams.
• Experience leading data-driven media technology (Liveramp, Adobe AAM, Epsilon, Acxiom).
• Knowledge of advertising channels across TV, audio, OOH, Display (desktop, mobile), Digital Video, Social Media, various buying methodologies (CPM, CPC, CPA), etc.
• Experience with ad verification and brand safety tools (IAS, DoubleVerify, Moat).

Benefits

• Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, up to 8 company paid holidays per year and up to 6 personal days per year, paid parental leave, adoption assistance and tuition assistance, plus other incentives, we’ve got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.