Responsibilities

• Designs, builds, maintains, and optimizes webpages, landing pages, and digital experiences, leading ongoing efforts to improve usability, accessibility, conversion rates, and user experience across all digital platforms.
• Develops, manages, and optimizes digital advertising campaigns across platforms such as Google Ads, Meta (Facebook and Instagram), LinkedIn, YouTube, and other relevant channels.
• Creates assets for digital and print in accordance with University brand standards.
• Contributes to departmental planning and strategic initiatives and provides backup support for marketing and communications projects as assigned.
• Performs other related duties as assigned and based on departmental need.

Requirements

• A Bachelor’s Degree in a discipline related to communications, public relations, marketing, design, website design or development, advertising, computer science, or a similar field AND 3-4 years of web development experience using WordPress or a similar content management system, with demonstrated knowledge of and skill in web design, including accessibility and best practices, OR An equivalent combination of education and experience that demonstrates the knowledge, skills, and abilities required to perform the essential functions of the position.

Preferred

• Demonstrated experience using web analytics to optimize webpages for organic and paid traffic and conversion rate optimization.
• HTML, CSS, and JavaScript knowledge.
• Other marketing, communications, or higher education knowledge or experience.

Benefits

• Health Benefits - Medical, Dental, Vision, Life Insurance
• Paid Time Off
• 403b with Roth Option
• Paid Holidays
• PNWU offers a comprehensive benefits package to eligible employees first of the month following date of hire and competitive salary.