Senior Designer, Marketing

New York City, NY (Unknown)

$75K/yr – $95K/yrSenior Level6+ years expFull time

Posted 1 month ago

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Job Summary

Own the brand system from tokens to machine-readability while delivering high craft across social, decks, and campaigns.

  • Brand token system: build and apply token-based guidelines that non-designers and AI tools can query.
  • Multi-channel output: own social visuals, video, decks, websites, and event collateral to maintain a cohesive identity.
  • Campaign thinking: partner on big ideas and translate them into polished executions and internal presentations.

Job Description

Responsibilities

  • Design and produce the corporate brand's daily output: social imagery and video, presentation decks, website updates, thought leadership content, conference and event collateral, internal initiatives and branded merchandise.
  • Hold a high, consistent standard for craft and detail across every format and channel.
  • Move quickly and independently through a high volume of varied requests without dropping quality.
  • Build, maintain and apply Material's brand token system, structured for machine readability so AI tools and non-designers can query and apply it correctly.
  • Extend and protect the identity system as it reaches Material's IP and products.
  • Work with the brand design team on updates and extensions to the core brand system.
  • Act as a thought partner on campaign concepts, bringing big-picture thinking alongside execution.
  • Develop thoughtful, strategic internal presentations and represent the marketing team with consideration and creativity

Requirements

  • 6+ years of design experience spanning brand, marketing and digital, in an agency, studio, consultancy or in-house setting.
  • Expert command of Figma, including variables, components, modes and token-based design systems.
  • Demonstrated experience building or operationalizing a design system or DLS, with an understanding of how design tokens map to machine-readable and developer-facing formats.
  • Outstanding craft and finish across composition, type, color and layout, evidenced in the portfolio.
  • Detailed, current knowledge of the Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Digital and responsive design fluency, with working knowledge of motion for social and video.
  • Strong conceptual range, evidenced by campaign or identity work, with the ability to discuss your role and the thinking behind it.
  • Comfort with AI-assisted design workflows, or clear enthusiasm to build that fluency.
  • A portfolio spanning brand identity and systems, marketing and social, presentation design and digital.

Preferred

  • Familiarity with animation/video editing software such as After Effects, Premiere Pro or other video platforms is a bonus.
MATERIAL logo

MATERIAL

3.5 Glassdoor

We drive intelligent growth for ambitious businesses and leading brands.Customer understanding is more potent and drives greater value when insights go to work directly within marketing and experience priorities. To give our clients that advantage, we put an insights-driven operating system at the core of our design, go-to-market and digital experience solutions.Material clients make smarter growth choices because they can see clearly how and when to take the shots that count. Together, we connect consumer intelligence with customer demand generation to build lasting, profitable relationships.

Founded in 1973
New York, New York, USA
1.8K employees (272 in marketing)
59% recommend to a friend
55% CEO approval

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$8K
Traffic Source Mix
Search
5.1%
Direct
23.1%
Referral
52.7%
Social
0.6%
Paid
18.4%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
194 (11% of company)
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
3