Position Description

Senior Designers are responsible for leading the concept, design and assisting in the strategy and production of a diverse mix of creative outputs including brand identity, sub-brand logo solutions, promotional / sales materials (print & digital), web content, social media and digital marketing campaign tactics. The Senior Designer will have a concrete understanding of how brands operate and effectively communicate with their audience in a modern landscape across diverse media formats.
They will have the ability to execute expertly in an environment that requires flexibility and a diverse skillset to tackle client solutions that take many forms, with an emphasis on setting a standard for creative innovation and excellence of execution. The Senior Designer acts as a design leader and works collaboratively with the Strategy team to ensure that creative solutions result in progressive, sophisticated and appropriate design experiences.

Overview of Role

• Translate strategic objectives into compelling visual solutions that align with brand identity

• Contribute informed creative  input and decision-making based on client priorities and a continual drive to success and differentiation in-market. 

• Manage many design projects simultaneously, meeting deadlines and ensuring high quality

• Collaborate with marketing, product, and creative teams to develop integrated campaigns

• Communicate design concepts clearly to internal stakeholders and external clients

• Stay current with design trends, tools, best practices to continuously elevate creative output

• Act as a brand expert, monitoring ongoing brand health and quality in-market

• Support creative leadership in shaping overall visual direction and team culture

Primary Responsibilities

• Successfully lead and execute design engagements at a high conceptual and executional level across a variety of client scales and media types with minimal guidance

• Work with Creative Director to proactively resource and plan for project success

• Rapidly create a wide breadth of rough creative concepts early in the process & adapt concepts and designs as needed without sacrificing creative integrity

• Understand the role of copy and how to effectively create pieces of communication that merge messaging and design to a sum greater than its parts.

• Experience in and confident desire to effectively collaborate with a writer to conceptualize fully formed pieces of creative communication

• Clearly articulate and constructively defend creative rationale during design critiques and presentations

• Active involvement/clear communication of thoughts/ideas in client presentations

• Work to establish mutual trust and respect with clients

• Ground creative decisions and build rationale in line with strategic directions established by the Strategy and Client Leadership teams

• Collaborate with Creative Director and Strategy team during the design process and communicate clearly with cross-discipline teammates throughout project life cycle 

• Manage team expectations in a timely fashion when status of deliverables or timing changes

• Ability to direct vendors/partners, including photography, illustration, web development, 3D artists, construction, fabrication, etc.

• Utilize internal processes effectively: time management, file naming conventions, server structure and organization, timesheets, etc.

• Help lead and mentor design team and co-op program with various Universities/programs, including candidate interview/final selection processes (w/HR)

• Remain up-to-date on latest design trends, software, processes

• Understand the appropriate role and application of AI platforms in concept development and utilize these platforms within established compliance guidelines

Additional Agency Responsibilities: 

• Working in close conjunction with Client Managers & Lead Strategist to provide ongoing oversight for all assigned and prospective projects. 

• New project ideation, scoping, budgeting, resource planning & scheduling 

• To be recognized as a design leader for your assigned client, you must actively engage with key client contacts in order to continually foster strong professional relationships.

• Is keenly aware of current Hyperquake stakeholders’ networking efforts so you are in complete alignment on new project opportunities and the level of commitment being made on a project-by-project basis.   

Experience You will Bring

• Bachelor’s degree or equivalent experience in Graphic Design, Visual Communications, or a related field

• 5–8 years of professional design experience, preferably in an agency, studio, product team, in-house, or other fast-paced creative environment

• A strong portfolio showcasing a range of work across branding, digital, print, social and campaign art direction/design

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); effective knowledge of Figma and/or Adobe XD, experience using common AI platforms (Midjourney, Dall-E, ChatGPT) in appropriate capacities for rapid concept development and refinement

• Strong understanding of typography, layout, color theory, brand systems, responsive design, web standards and social media design best practices.

• Experience with preparing files for both print and digital production

• Familiarity with motion graphics, video editing tools (e.g., After Effects, Premiere Pro), 3D design, Webflow and Wordpress development is a bonus

• Proven ability to lead projects, manage timelines, and deliver high-quality work independently or as part of a team

• Excellent communication and presentation skills—able to clearly articulate creative concepts to both internal teams and stakeholders

• Ability to give and receive constructive feedback and mentor junior designers

• Detail-oriented with strong organizational and problem-solving abilities

• Strong work ethic, leadership, collaboration, problem solving and decision making skills.

• Excellent planning, time management, and follow-through skills.

• Willingness to understand  our clients, their industries, our competition and our markets.

• Commitment to quality, accuracy, and consistency to partner and brand standards.

• Ability to work Eastern time zone hours.