Senior Data Analyst - Marketing at Sling TV | Englewood, CO | $96K/yr – $138K/yr

Sling TV

Senior Data Analyst - Marketing

Englewood, CO (On-site)

$96K/yr – $138K/yrSenior Level8+ years expFull time

Posted 7 weeks ago

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Job Summary

Own cross-platform analytics that tie QoE, content affinity, and user behavior to retention and LTV, then translate signals into executive-ready growth bets.

Analytics & Attribution: Build a unified measurement view across streaming platforms and synthesize cross-channel attribution for investment decisions.
QoE to Value: Link playback quality and viewing patterns to churn risk and long-term customer value to guide optimization.
Forecasting & Automation: Leverage AI-driven models to predict subscriber trends and flag anomalies for rapid action.

Job Description

Bridge technical datasets with actionable business strategy to optimize marketing spend and conversion efficiency.
Address the critical need to correlate playback quality and content affinity with long-term retention, transforming raw behavioral signals into executive-level intelligence that drives growth.
Deliver a unified view of customer interactions across streaming platforms using Adobe Analytics to drive integrated business growth
Improve conversion rates within the sign-up flow by identifying and resolving UX friction points in both organic and paid marketing channels
Reduce churn by establishing clear correlations between playback quality (QoE), viewing behaviors, and long-term customer value
Provide senior leadership with high-impact investment recommendations based on synthesized attribution outputs and cross-platform dashboards
Leverage AI-driven predictive modeling to forecast subscriber trends and automate anomaly detection within marketing datasets
Align marketing analytics with broader departmental OKRs to ensure all data initiatives contribute directly to subscriber scale and profitability

Bachelor’s Degree in Marketing, Data Science, Business, or a related field
8 years of experience in digital analytics
Adobe Analytics
Conviva or similar video telemetry tools
Multi-platform attribution modeling

Hands-on experience with Adobe CJA is highly preferred
AI Literacy and the capacity to apply machine learning insights to enhance data interpretation and marketing automation

Flexible spending accounts
HSA
401(k) Plan with company match
ESPP
Career opportunities
Flexible time away plan

Sling TV

2.8 Glassdoor

Sling is a TV provider. And since the dawn of time, also known as 2015, Sling has been letting people do that. What is that? Good question. A bit philosophical, but still good. Sling lets you choose and customize your channel lineup, pause your subscription whenever you want and still watch for free, plus get live sports, news, and entertainment. It’s a great place to watch live TV. It’s a great place to work. And it’s a gd amazing place to LinkedIn.

Founded in 2014

Englewood, Colorado, USA

298 employees (54 in marketing)

careers.dish.com/sling

36% recommend to a friend

41% CEO approval