Responsibilities

• Develop creative strategies grounded in audience insight, cultural signals, and performance learnings.
• Translate research, data, and platform knowledge into clear, actionable insights that will inform briefs and messaging frameworks.
• Craft compelling narratives that guide creative ideation and align with business goals.
• Present strategic thinking confidently to clients and internal teams.
• Ensure ideas are both big-picture and executable within paid media channels.
• Present learnings and actionable insights that elevate creative direction.
• Analyze multi-channel performance data to uncover trends, audience insights, and growth opportunities.
• Build clear, compelling data visualizations (dashboards, reports, presentations) that make complex findings accessible to cross-functional teams and clients.
• Develop insight-driven narratives that connect business objectives, audience behavior, and creative strategy into a cohesive story.
• Identify testing opportunities, design measurement frameworks, and translate results into optimization roadmaps that improve performance over time.

Requirements

• 3+ years of experience in creative strategy, brand strategy, content/comms strategy, or performance marketing.
• Strong storytelling ability with excellent writing and presentation skills.
• Confidence and presence when presenting strategy to clients and teams.
• Data fluency to uncover innovative creative insights that put data at the forefront of creative decision-making.

Preferred

• A natural storyteller who brings energy and clarity to every room.
• Strategic thinking that connects insight to actionable creative direction.
• Deep analytical thinking to distill signal from noise in complex data.
• Excellent Excel/gSheets skills and knowledge to QA data and strategically organize data to uncover innovative creative insights and investigate performance.
• Strong creative instincts paired with performance awareness.
• Curiosity, initiative, and a desire to keep improving craft.

Benefits

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave