Senior Creative Designer at Promenade Group | Santa Monica, CA | $80K/yr – $120K/yr

Promenade Group

Senior Creative Designer

Santa Monica, CA (Hybrid)

$80K/yr – $120K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the visual strategy and end to end design execution that moves B2B and B2C audiences through campaigns while keeping a tight brand consistency across channels and assets.

Campaign Design: Lead integrated campaigns across display, social, landing pages, emails, and video with high quality asset delivery.
Creative Vision & Cross Platform: Set the visual direction for both audiences and ensure consistent branding across platforms and materials.
Photo/Asset Studio & Management: Plan shoots, direct production, oversee editing/retouching, and maintain the asset library to support marketing needs.

Job Description

Responsibilities

Set the Creative Vision - Define and communicate a clear design vision and strategy that aligns with brand identity and overall business objectives for both B2B and B2C audiences
Manage the Creative Process -Oversee all design projects from concept through execution, providing constructive feedback and ensuring the timely delivery of high-quality assets
Campaign Design - Lead the design and execution of integrated marketing campaigns across multiple channels, including display ads, social media, landing pages, email templates, and video ads
Audience Targeting - Translate B2B and B2C marketing strategies into compelling visual design solutions that resonate with different target audiences
Cross-Platform Design - Develop and maintain brand consistency across all marketing materials for different segments, adapting visual messaging for specific audiences and platforms
Photo Shoot Management - Plan, organize, and direct photo and video shoots for product and lifestyle imagery, ensuring alignment with brand and marketing needs
Image Editing and Retouching - Execute and oversee the editing and retouching of all product, lifestyle, and other photographic assets to maintain a high level of visual quality and brand consistency
Creative Asset Management - Maintain and organize a library of all visual assets, including photos and videos, to support marketing and design efforts

Requirements

Experience - A minimum of 5-7 years of experience in a marketing design role, with at least 2 years in a leadership position
Education - Bachelor’s degree in Graphic Design, Visual Communications, or a related field
Portfolio - A strong portfolio that showcases creative and innovative design work across marketing campaigns, and photo editing
Technical Skills - Proficiency in industry-standard design tools, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma
Communication - Exceptional communication and presentation skills, with the ability to articulate design concepts and strategies to a variety of stakeholders
Feedback & Collaboration - Ability to both give and receive feedback in an open, respectful, and constructive way, fostering a healthy, collaborative team culture
Project Management - Demonstrated ability to manage multiple projects simultaneously
Bonus Skills - Experience with UX/UI design (web and product) is a strong plus

Preferred

Experience with UX/UI design (web and product) is a strong plus

Promenade Group

2.7 Glassdoor

Promenade was founded as a business expansion of a fleet of industry-specific software platforms. Originally known as BloomNation, Promenade focuses in on specific problem areas within each business sector. Whether you are a local flower shop or a pizzeria, Promenade is here to help you get your business online and reach your customers. With cutting edge technology, we can bring your business directly to people's phones, tablets, and computer screens.

Founded in 2011

Santa Monica, California, USA

82 employees (9 in marketing)

promenade.co

36% recommend to a friend

66% CEO approval