Marketing Copywriter
Jack Westin
USA (Remote)
In-houseContractMid level5+ years exp.
7 hrs ago
Senior Copywriter
USA (Hybrid)
Salary Not AvailableSenior LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive conversion-focused copy for landing pages, ads, and funnels in a fast-growing DTC health brand.
- Own writing across ads, landing pages, upsells, and emails
- Must-have: Proven direct response / DTC copywriting experience
- Standout: Thrives in a fast-paced, test-heavy, performance-driven environment
Job Description
Responsibilities
- Write high-converting landing pages, advertorials, VSLs, and ad copy across Meta, TikTok, and funnels
- Turn product benefits into clear, compelling, emotionally driven messaging that sells
- Collaborate with creative, design, and performance teams to build full-funnel campaigns
- Iterate fast—optimize hooks, angles, and offers based on real performance data
- Study competitors and winning funnels to develop new, differentiated angles
Requirements
- Proven experience in direct response / DTC copywriting (this is non-negotiable)
- Deep understanding of customer psychology, hooks, and conversion principles
- Ability to write across formats: ads → landing pages → upsells → emails
- Comfortable in a fast-paced, test-heavy environment where speed matters
- Someone who cares about performance, not just creativity
Inno Supps
The Mission statement of Cutrale is to be a worldwide consistent high quality source of orange juice, its products and services, adding value to the citrus business, respecting the community and environment. Cutrale, through the involvement of each of its employees, is recognized by its customers as a leading company in the market of orange juice and byproducts, which consistently provides the highest quality safe products, and provides wealth and welfare to the country, to the community and to the involved people.
Traffic Signals
Monthly Visitors
2.5M
Traffic Source Mix
Search
11%
Direct
50.6%
Referral
31.3%
Social
6.5%
Paid
0.4%
Headcount Trend
Current headcount: ~276
Marketing Team
Marketing Team Size
9 (3% of company)
