Responsibilities

• Develop strong, insight-driven creative concepts for Hispanic Market and multicultural campaigns.
• Write clear, compelling copy in both English and Spanish across digital, social, video, radio, OOH, and other channels.
• Create work that feels culturally relevant, emotionally resonant, and true to the brand.
• Trans create content and campaigns to resonate with Hispanic audiences beyond direct translation.
• Partner closely with creative directors, art directors, strategists, account teams, and production partners.
• Present ideas and copy clearly, confidently, and with a strong creative point of view.
• Contribute to client presentations, creative reviews, and internal brainstorms.
• Bring experience from shoots, production, and content creation to help ideas translate well from script to final execution.
• Review and refine copy for grammar and tone.
• Help guide junior creatives when needed and contribute to a collaborative, thoughtful creative culture.

Requirements

• 5+ years of copywriting experience in an agency or marketing environment.
• Excellent writing skills in both Spanish and English.
• A strong portfolio with conceptual, campaign-driven work.
• Experience creating work for Hispanic Market, Latino, multicultural, or culturally nuanced audiences.
• Experience with shoots, scripts, presentations, and campaign development.
• Ability to think strategically, write creatively, and execute with attention to detail.
• Strong presentation skills and comfort explaining creative thinking to internal teams and clients.
• Ability to manage multiple projects and move quickly.
• Bilingual Spanish/English is a must.