Responsibilities

• Own the day-to-day community strategy and help define how the brand engages, responds, and participates across social
• Lead content calendar planning and regular maintenance; daily, monthly, and quarterly, in collaboration with creative, strategy, and client teams
• Manage publishing and posting schedules across multiple channels, continually advising on and optimizing timing, cadence, and platform best practices
• Lead the QA process of all posts, ensuring the creative, specs, captions, hashtags, influencer tags, links, and URLs are accurate
• Craft engaging, platform-native copy in the brand’s tone of voice—including captions, comments, replies, and real-time engagement
• Monitor live chats across Instagram and Facebook for scheduled livestreams
• Own community engagement and moderation by monitoring the brand’s platforms throughout the week directly responding to users, proactively engaging with relevant conversations, brands, creators, and communities beyond owned channels; also escalating customer care crisis issues to appropriate teams
• Monitor community sentiment and conversation to understand what audiences care about, how they perceive the brand, and where opportunities or potential risks are emerging
• Identify and quickly activate against cultural trends, memes, emerging behaviors, platform features, and competitor activities
• Deliver weekly trendspotting reports that go beyond reporting what is trending to recommend specific, brand-relevant opportunities to create or engage based on social

Requirements

• 3+ years of relevant experience in community management, social media, or a related role, ideally within an agency or major consumer brand
• Proven experience building, growing, and engaging social communities
• Familiarity with Sprinklr and Monday.com
• Exceptional writing skills
• Deep, current fluency across IG, FB, TT, YT, Pinterest, Threads, and the broader social landscape, with an eye for emerging platforms
• Strong understanding of internet culture, social trends, memes, creator behavior, and how conversations move across platforms
• Experience using social listening and community insights to identify trends, audience sentiment, opportunities, and potential risks
• Excellent client communication skills and the confidence to present a clear strategic POV
• Comfort leading meetings and managing multiple stakeholders
• Exceptional organizational and time-management skills with meticulous attention to detail