Responsibilities

• Work with managers to handle media inquiries, pitch strategic stories, host visiting media and influencer, develop key messages, prepare spokespeople for interviews and serve as a liaison between the resort and media
• Assist in developing a strategic communications plan that supports both resorts and the Company Communications Team’s business objectives for a wide variety of stakeholders
• Utilize strong storytelling skills to bring the resort brand to life across a variety of platforms and mediums
• Organize logistics for all media and influencer visits, including the creation of itineraries that showcase the resorts and deliver on key brand messages
• Work closely with other members of the team to assist with the development and execution of the resorts’ social media strategy including: social and digital media content ideation, creation, timely posting, oversight of social media channels, effective community management and reporting
• Work with the resort Senior Content and Content Specialists to maintain a content production calendar, with an organized schedule of cadenced messaging needs, and work with Content Specialists on photo shoot and content capture plans
• Develop and maintain positive and professional relationships internally and externally with resort business partners, media and the community
• Assist in developing media tools such as press releases, fact sheets, talking points and media kits
• Manage and track PR and social media results
• Support multi-resort and corporate initiatives

Requirements

• Bachelor’s degree required, preferably in Journalism, Communications or Marketing
• Minimum 2-3 years of experience in a communications role, preferably in the ski industry or a related Industry
• Intermediate or above skiing or snowboarding ability required
• Strong written and verbal communications skills
• Ability to work in a fast-paced environment and meet deadlines
• Ability to work autonomously and follow-through on expected duties in a timely fashion
• Ability to build internal and external relationships
• Knowledge of Microsoft Word, PowerPoint, and Excel, in addition to Social Media Platforms
• Experience with Sprout Social and other social media management programs is a plus
• Content creation experience, including photo and video editing and experience with Adobe Creative Suite programs is a plus

Preferred

• Experience with Sprout Social and other social media management programs is a plus
• Content creation experience, including photo and video editing and experience with Adobe Creative Suite programs is a plus

Benefits

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
• MORE employee discounts on lodging, food, gear, and mountain shuttles
• 401(k) Retirement Plan
• Employee Assistance Program
• Excellent training and professional development
• Full Time roles are eligible for the above, plus:
• Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
• Free ski passes for dependents
• Critical Illness and Accident plans