Responsibilities

• Execute Candid's day-to-day social media strategy, including creating content, engaging with followers, and monitoring channels.
• Maintain editorial calendar for social media to strengthen and refine Candid's narrative.
• Monitor and report on social media sentiment, paying close attention to trends, news cycles, and sector conversations to inform strategic response and content planning.
• In collaboration with the marketing department, maintain and enhance Candid’s WordPress website, with an emphasis on content creation and SEO to attract and engage users.
• Manage Candid's annual brand awareness survey, coordinating with research consultant on planning and reporting findings to inform communications strategy.
• Responsible for programming email campaigns and newsletters in Salesforce Marketing Cloud, assist in experimenting to refine content that deepens engagement and grows our subscriber base.
• Track, analyze, and report on email, campaign, social media, and website performance. Create and disseminate quarterly reports on social media, email, blog, and press growth and engagement.
• Provide graphic design support for communications materials including social media images and PowerPoint presentations, working in collaboration with Candid's design team.

Requirements

• 4 years of communications, marketing or brand awareness experience (organization, agency, or consultant).
• Experience creating, executing, and tracking social media, web, and email content.
• Degree in Communications, Marketing, Public Relations, Business, (or similar) or equivalent work experience.
• Graphic design and video editing skills, with experience using Canva or Adobe Creative Suite (Photoshop, Rush, InDesign) to create social media content or presentation materials.
• Experience with Salesforce Marketing Cloud, WordPress, and Sprout Social or equivalent platforms. Content development, SEO, Google Ads, and Google Analytics proficiency. Basic knowledge of HTML is preferred.
• Outstanding project management skills.
• Excellent written, presentation, interpersonal, and people influencing skills.
• Ability to work simultaneously on multiple projects and detail/deadline orientation.
• Strong attention to detail.
• Ability to make decisions in a changing environment and anticipate future needs.

Benefits

• Health insurance (medical, dental, vision)
• retirement contribution with additional option for a match
• paid life insurance and AD&D
• paid leave time (PTO, compassionate leave, volunteer, holiday, parental)
• short-term and long-term disability
• pre-tax transit
• flexible spending accounts
• supplemental insurance
• summer hours
• Public Service Loan Forgiveness (PSLF) program eligible employer.