Responsibilities

• Develop communication strategies and products aligned with NSF’s mission and national priorities.
• Assist in creating audience-specific communication and engagement plans that incorporate metrics.
• Support integrated strategies that coordinate written, digital, and multimedia products.
• Collect, track, and analyze data related to events, web campaigns, social media engagement, press coverage, and other outreach activities.
• Evaluate communication plans, digital engagement campaigns, projects, and products using audience feedback and performance measures.
• Analyze digital engagement policies, processes, and procedures and recommend performance measurement goals and best practices.
• Prepare reports, dashboards, and visualizations summarizing key performance indicators (KPIs), trends, and insights for leadership.
• Collaborate with writers, editors, and digital media staff to ensure metrics inform future content and campaign design.
• Maintain awareness of best practices in digital analytics, media monitoring, and performance evaluation.

Requirements

• Minimum eight (8) years of professional experience developing communication strategies and products for science-focused organizations.
• Minimum eight (8) years of professional experience developing metrics for communication plans and analyzing impact and return on investment (ROI) for outreach activities.
• Ability to obtain and maintain a Public Trust security clearance.

Preferred

• Experience with web analytics platforms (Google Analytics or equivalent)
• Experience with media monitoring and reporting tools
• Dashboard and visualization tools (e.g., Excel, Power BI, or similar)