Senior Communications Manager

Nashville, TN (Remote)

$112K/yr – $203K/yrSenior LevelFull time

Posted 5 days ago

Job Summary

Owns the segment marketing function and acts as a strategic partner to broker sales leadership and Enterprise Marketing, translating growth plans into market-specific campaigns, guiding a team, and aligning cross-functional stakeholders to drive enrollment and performance across multiple geographies.

  • Owns strategic planning, marketing investment decisions, and performance optimization
  • Collaborates with Sales, Marketing, Product, Compliance, Finance, and Operations

Job Description

Responsibilities

  • This position leads the segment marketing function, serving as a strategic advisor to broker sales leadership and a key partner to Enterprise Marketing leaders.
  • This role is accountable for translating enterprise growth strategies into market-specific marketing plans that drive enrollment, strengthen broker relationships, and improve business performance across multiple geographic markets.
  • This role oversees a team providing leadership, coaching, and direction to ensure consistent execution of high-impact marketing programs.
  • This leader drives strategic planning, marketing investment decisions, performance optimization, and cross-functional alignment while influencing senior stakeholders across Sales, Marketing, Product, Compliance, Finance, and Operations.
  • The role leverages deep market expertise, customer insights, and business analytics to identify opportunities, shape marketing strategy, and deliver measurable business outcomes.
  • This position may be performed remotely from anywhere within the continental United States, excluding California, New York, Alaska, and Hawaii.

Benefits

  • From health and wellness benefits, 401(k) savings plan, pension plan, a minimum of 15 days’ of paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for full-time employees .
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Health Care Service Corporation

3.9 Glassdoor

Health Care Service Corporation serves nearly 23 million people across the United States through its portfolio of health benefit solutions.HCSC provides health coverage options for employers large and small, individuals and families, and Medicare and Medicaid plans. HCSC also offers related health care products and services such as pharmacy solutions, life and dental insurance, and health data technology. A Mutual Legal Reserve Company, HCSC is an independent licensee of the Blue Cross Blue Shield Association.For nearly a century, we have enabled and coordinated the access to quality care for millions of members. Our experience and industry knowledge establishes a solid foundation for our future—driving innovations that further expand access, improve health outcomes, and reduce costs. Embedded within the fabric of how we operate is a deep sense of caring and commitment that informs how we serve our members, engage in local communities, and deliver positive change to the health care industry.As health care needs evolve, we leverage our portfolio of companies to deliver differentiated value to all industry stakeholders so that, together, we make more possible.Join HCSC and discover what new ways of thinking can mean for you, your community, our customers and our organization: HCSC.com/careers. We are an Equal Opportunity Employment / Affirmative Action employer dedicated to an inclusive, drug-free and smoke-free workplace. Drug screening and background investigation are required, as allowed by law. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability, or protected veteran status.Image(s) may have been created or enhanced using artificial intelligence tools.

Founded in 1936
Chicago, Illinois, USA
21K employees (679 in marketing)
73% recommend to a friend
76% CEO approval

Salaries

Posted range

$112K/yr – $203K/yr

Taken straight from the job posting.

Communications median pay in the United States

$93K/yr

Most earn $70K to $138K. Based on 5,718 salaries, including bonus and equity.

See all Health Care Service Corporation salaries

Traffic Signals

Monthly Visitors
95.6K
Monthly Google Ads Budget
$2.3M
Traffic Source Mix
Search
25.5%
Direct
52.6%
Referral
15.3%
Social
5.8%
Paid
0.8%

Headcount Trend

Current headcount: ~20.8K

Recent News

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Senior Communications Manager

Health Care Service Corporation · Nashville, TN · Remote