Responsibilities

• Client
• • Contributor to impactful communications plan development to meet client needs and deliver communications idea
• Internal
• • Provide communications and audience intelligence and data inputs through the application of syndicated and proprietary systems for communications design goal setting and decision making
• • Work with media vendors and cross-channel activation teams to maintain and share intelligence regarding media opportunities as it relates to client’s audiences and categories, for use in planning and ideation
• • Support the Communication Design Managers and up in researching relevant innovations, audience trends & Partnerships opportunities with the ability to provide the Strategy team with actionable insights
• • Contribute to the ideation team sessions in conjunction with the Strategy team and relevant Specialty Business Units to generate creative & compelling connections idea
• • Accurately manage budgetary updates throughout a Fiscal Year
• Commercial
• • Contributor to Specialty Business Units revenue growth through planning outcomes

Requirements

• Bachelor degree in related field or equivalent work experience
• 2+ years in integrated planning role in media, publisher/vendor, or communications discipline (digital, content)
• Category or audience experience as relevant per assignment
• Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
• Excellent written, verbal communication and presentation skills
• Strong time-management and organizational skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
• Experience analyzing data and market research
• Experience delegating assignments to junior staff