Responsibilities

• Design & Visual Storytelling
• - Conceptualize and create digital design across social media, email, ecommerce, performance marketing, and other customer touchpoints
• - Translate larger brand and seasonal campaign concepts into thoughtful, channel-specific creative
• - Develop commercial stories and visual ideas that balance brand expression with business objectives
• - Create seasonal and campaign materials for retail marketing, merchandising, window displays, and digital signage
• - Maintain a consistent Fjällräven visual identity while adapting creative thoughtfully for different platforms and audiences
• - Turn creative ideas into clear, polished, and executable design concepts
• Content Creation
• - Create social-first content designed for how audiences discover and engage with brands today
• - Capture and produce photography, short-form video, behind-the-scenes moments, and other agile digital content when needed

Requirements

• 3+ years of experience in graphic, visual, or digital design, ideally within an in-house creative team or agency environment
• A strong portfolio demonstrating a range of digital design work and cross-channel creative
• Strong digital content creation and asset-production skills
• Experience developing creative for multiple channels such as social, ecommerce, email, digital advertising, or retail
• The ability to translate ideas and campaign concepts into compelling visual executions
• Proficiency with tools such as Adobe Illustrator, Photoshop, InDesign, Figma, Sketch, Adobe XD, or comparable design platforms
• Knowledge of current digital design practices and user-centered design principles
• Strong communication, collaboration, and organizational skills
• Professional fluency in English
• A bachelor’s degree in Graphic Design, Visual Design, Interactive Design, or a related field (or equivalent practical experience)

Preferred

• Experience with photography, short-form video, or social-first content creation
• Experience with photo and video editing software
• Motion design or animation capabilities
• Experience working with an outdoor, lifestyle, apparel, consumer, or purpose-driven brand

Benefits

• 401(k) with employer match to support your long-term financial wellbeing
• Comprehensive health and wellness benefits for full-time employees, including medical, dental, and vision coverage, long- and short-term disability
• Generous paid time off and paid company holidays to rest, recharge, and get outside
• Product discounts and access to Fjällräven outdoor events
• A strong commitment to sustainability , quality craftsmanship, and responsible business practices