Senior Campaign Manager

Newton, MA (Remote)

$117K/yr – $154K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own regional marketing plan aligned to Sales goals and regional dynamics, turning market intelligence into targeted campaigns that generate high value leads.

  • Drive data driven spend with ROI focus and rapid testing.
  • Leverage customer insights, content, and industry rankings to move high value leads through the funnel.

Job Description

Responsibilities

  • Support Vonage’s overall marketing efforts and drive market share
  • Drive targeted campaigns designed to create high value leads
  • Develop a solid relationship with Sales team - build confidence
  • Understand regional dynamics / align marketing plan / deliver on objectives
  • Utilize key internal stakeholders expertise to optimize approach
  • Bring a data driven approach / ensure profitable spends / don’t be afraid to fail
  • Understand and leverage customer insights, content and industry rankings for success
  • Have fun, learn, perform, advance

Requirements

  • 5+ years of marketing experience in a SAAS B2B or software, high-tech environment (*)
  • Experience in on and offline marketing tactics (*)
  • Bachelor’s Degree in Marketing or Business (Master’s degree preferred) (*)
  • 5+ years prior experience with GTM plan creation and project design based on TAM analysis, demand and pipeline generation, field marketing, campaign development & execution, events, and brand (*)
  • 2+ years experience working with Sales and Care teams (*)
  • Excellent written and communication skills
  • Ability to think strategically and execute flawlessly
  • Strong relationship building skills
  • Strong business & project management skills
  • Ability to flourish in a fast changing environment

Preferred

  • Master’s degree preferred
  • Open mind
  • Positive and agile attitude
  • Collaborative team player that works closely with Sales and CoE
  • Integrated Marketing Capabilities
  • Experience in Account Based Campaign Creation / Execution
  • Experience in on and offline marketing tactics

Benefits

  • In addition to providing exciting work, career advancement opportunities, and a collaborative work environment, Vonage provides competitive pay and benefits including unlimited discretionary time off and tuition reimbursement.
Vonage logo

Vonage

We’re making communications more flexible, intelligent, and personal, to help enterprises the world over stay ahead. We provide unified communications, contact centers and programmable communications APIs, built on the world's most flexible cloud communications platform. Vonage was founded in 2001 and became a wholly-owned subsidiary of Ericsson in 2022. Vonage is headquartered in Holmdel, New Jersey.We hope you'll join the conversation with us and welcome your feedback. However, we reserve the right to remove comments that are offensive, abusive, spam, or third-party advertisements.

Founded in 2001
Holmdel, New Jersey, USA
2.8K employees (170 in marketing)

Traffic Signals

Monthly Visitors
1.4M
Monthly Google Ads Budget
$1.4M
Traffic Source Mix
Search
25.7%
Direct
65%
Referral
7.5%
Social
0.6%
Paid
1.1%

Headcount Trend

Current headcount: ~2.8K

Marketing Team

Marketing Team Size
138 (5% of company)
Median Career Experience
16 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
1

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