Senior Brand Manager

Los Angeles, CA (Hybrid)

$120K/yr – $135K/yrSenior Level7+ years expFull time

Posted 3 weeks ago

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Job Summary

Own brand marketing scope from annual planning to product launches across digital, retail, and social channels, with a sharp eye on ROI and consumer insights.

  • Brand Planning and launches: lead concept to market for new products and campaigns.
  • Cross-functional execution: align Creative, Digital, Sales, and R&D to ensure consistent brand activation.
  • Performance tracking: oversee market research, consumer insights, and ROI metrics to optimize growth.

Job Description

Responsibilities

  • developing and executing annual marketing plans
  • managing integrated campaigns across digital, retail, and social channels
  • leading product launches from concept to market
  • collaborating with cross-functional teams such as Creative, Digital, Sales, and R&D to ensure brand consistency and impactful activations
  • overseeing market research, consumer insights, and performance metrics to inform strategies and optimize ROI

Requirements

  • 7+ years of brand marketing experience
  • proficiency in Adobe, Microsoft Office, project management tools, analytics platforms
  • strong understanding of the professional hair care market

Preferred

  • bachelor’s degree is preferred
  • experience in the beauty industry

Benefits

  • comprehensive benefits

Headcount Trend

Current headcount: ~1

Marketing Team

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