Senior B2B Marketing Specialist - Enterprise Saas

San Diego, CA (On-site)

$85K/yr – $120K/yrSenior Level3+ years expFull time

Posted 2 days ago

Job Summary

Own and shape Integrant's AI and agentic go-to-market, translating complex AI concepts into business value while leading content, messaging, and multi-channel campaigns that drive qualified leads and pipeline impact.

Define messaging for C-suite and technical buyers
Lead content strategy and editorial calendar
Drive campaigns from concept to optimization and measurable pipeline impact

Job Description

Responsibilities

Own our go-to-market positioning for AI and Agentic solutions
Develop deep understanding of buyer personas, journey, and pain points
Translate technical complexity (AI, ML, automation) into business value for enterprise buyers
Create differentiated messaging that resonates with C-suite and technical decision-makers
Partner with sales on ideal customer profile and account strategy
Refine strategy quarterly based on market feedback and competitive moves
Build and own content strategy that establishes Integrant as enterprise AI expert
Produce or lead creation thought-leadership articles, case studies, white papers, webinars, video content
Manage content calendar and editorial calendar
Collaborate with technical SMEs: translate complex AI concepts into compelling narratives

Requirements

Experience marketing AI, ML, automation, or advanced technology solutions
Experience in regulated industries (biotech, medical devices, finance, manufacturing)
Account-based marketing (ABM) or enterprise marketing background
Leadership experience: mentored junior marketers or managed projects
Comfort with marketing automation platforms (HubSpot, Marketo, Pardot)
Familiarity with intent data and marketing intelligence tools
Public speaking, podcast, or thought-leadership background
Experience with B2B SaaS GTM (go-to-market) strategy
Unique ability to speak "engineer" and "buyer" fluently

Benefits

Salary: $85,000-$120,000 annually
- Good-faith estimate based on experience, qualifications, and role scope
- California SB 642 compliant
- Actual offer within range based on background and impact

Integrant, Inc.

3.1 Glassdoor

For more than 35 years, Integrant has engineered enterprise software for companies that can’t afford to get it wrong, in medical devices, life sciences, pharma, financial services, manufacturing, and the public sector. One in three of our clients has trusted us for a decade or more.That track record rests on fundamentals: deep engineering craft, real domain knowledge, and an uncompromising focus on quality. It’s also what lets us use AI well. Our Agentic Software Development Life Cycle (ADLC) puts AI agents to work across every phase of delivery - requirements, architecture, build, test, and deployment — accelerating outcomes with engineers who have the depth to catch what AI misses, governing every step.What sets us apart is the combination that few can offer together:• Engineering depth: the top 1% of a demanding talent market, with the fundamentals and domain knowledge complex software requires.• A proven track record: decades in regulated industries, and clients who stay.• Responsible acceleration: AI orchestrated end-to-end and always under the review of an engineer accountable for the result.Whether you need a full platform, a modernized legacy system, or AI agents embedded into your workflows, we build it responsibly and to last.We exist to be the technology partner our clients trust with what matters most.Headquartered in San Diego, with engineering centers in Cairo and Amman.

Founded in 1992

San Diego, California, USA

257 employees (6 in marketing)

www.integrant.com

1% recommend to a friend

1% CEO approval