Responsibilities

• Own our go-to-market positioning for AI and Agentic solutions
• Develop deep understanding of buyer personas, journey, and pain points
• Translate technical complexity (AI, ML, automation) into business value for enterprise buyers
• Create differentiated messaging that resonates with C-suite and technical decision-makers
• Partner with sales on ideal customer profile and account strategy
• Refine strategy quarterly based on market feedback and competitive moves
• Build and own content strategy that establishes Integrant as enterprise AI expert
• Produce or lead creation thought-leadership articles, case studies, white papers, webinars, video content
• Manage content calendar and editorial calendar
• Collaborate with technical SMEs: translate complex AI concepts into compelling narratives

Requirements

• Experience marketing AI, ML, automation, or advanced technology solutions
• Experience in regulated industries (biotech, medical devices, finance, manufacturing)
• Account-based marketing (ABM) or enterprise marketing background
• Leadership experience: mentored junior marketers or managed projects
• Comfort with marketing automation platforms (HubSpot, Marketo, Pardot)
• Familiarity with intent data and marketing intelligence tools
• Public speaking, podcast, or thought-leadership background
• Experience with B2B SaaS GTM (go-to-market) strategy
• Unique ability to speak "engineer" and "buyer" fluently