Senior Associate, Video Investment

Chicago, IL (On-site)

$50K/yr – $66K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own media planning and post campaign analysis for TV, desktop, mobile, OTT and connected TV across campaigns, with a focus on schedule accuracy, negotiations, and cross-team deliverables.

  • Media planning and execution across multiple video channels and formats.
  • Post campaign reporting and insights generation for video campaigns.
  • Vendor/client relationship management and industry-trend monitoring.

Job Description

Responsibilities

  • Daily maintenance of account including, but not limited to: schedule changes, ADU requests, deal delivery, billing, budget revisions, post buy analyses, etc.
  • Research, strategy, planning, and presentation of plans (full execution)
  • Planning, buying, and negotiation of media (inclusive of TV, desktop, mobile, OTT, FEP, Connected TV, Addressable TV)
  • Manage media authorizations and reconciliation reviews
  • Liaise with Traffic, Creative, Ad Ops (TAAG), and Analytics teams to manage deliverables
  • Develop thoughtful insights for post-campaign reports across all video channels
  • Develop and foster strong relationships with vendors and clients
  • Stay apprised of industry standards, new media programs/trends, and competitive landscape
  • Effectively answer posts looking beyond a simple PUT/SHARE increase or decrease, carefully analyze schedule to determine true cause of poor performance (i.e. poor rotations, missed spots, outside viewership, station contests etc.), being as specific as possible when answering a post
  • Accurately prepare necessary paperwork and meet due dates pertaining to: cost requests, competitive reports, merchandising, and posts

Requirements

  • Bachelor’s Degree in Business, Marketing or related discipline; and/or equivalent combination of education, training, and related experience
  • Well-versed in Microsoft Office suite (Excel, Word, PowerPoint, etc.)
  • Strong oral/written communication and negotiation skills

Benefits

  • medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215