Responsibilities

• Support development of influencer strategy across multiple tiers (celebrity, mid-tier, micro)
• Discover, vet, and recommend influencer talent aligned to client goals and campaign objectives
• Manage influencer outreach, negotiations, contracting, and onboarding processes
• Support content production, asset management, and timeline tracking across influencer programs
• Coordinate approvals across client, legal, and integrated agency teams
• Collaborate with paid social team to optimize influencer content for amplification
• Monitor cultural trends, social media behaviors, and emerging creators to keep our work ahead of the curve
• Proactively identify process improvements, contribute ideas to evolve our influencer approach, and bring new opportunities to the table
• Help manage reporting, performance tracking, and learnings for ongoing optimization
• Ensure seamless collaboration with social, creative, PR, and paid teams to maintain an integrated approach

Requirements

• 3 years’ experience working in influencer marketing, preferably at an agency or in-house at a brand
• Fluent in social platforms (Instagram, TikTok, YouTube, emerging platforms) and adept at identifying talent trends
• Understanding of the relationship between influencer content and paid media; experience coordinating with paid teams
• Comfortable supporting influencer contracting and negotiations
• Sharp project management skills — you’re highly organized, detail-oriented, and deadline-driven
• Culturally curious — you stay plugged into what’s trending, what’s next, and who’s shaping conversations
• Self-starter who takes initiative, problem-solves independently, and isn’t afraid to bring fresh thinking to the table
• Comfortable working in a fast-paced environment with multiple workstreams and stakeholders
• Team player who thrives in a collaborative, integrated environment