Senior Associate, Full-Funnel Growth Creative

New York City, NY (Hybrid)

$71K/yr – $89K/yrSenior Level2+ years expFull time

Posted 5 days ago

Job Summary

Own the end-to-end performance creative process, translating data and insights into testable concepts and scalable assets.

Translate performance data into actionable creative plans and testable hypotheses.
Own and optimize paid social campaigns while driving iterative creative improvements.
Collaborate across teams to brief, produce, and learn from assets at scale.

Job Description

Responsibilities

Mine performance data, consumer insights, and platform trends to identify what's working, what's stale, and what's worth testing next.
Develop testable creative hypotheses — framing the 'why' behind each concept before production begins.
Write clear, actionable creative briefs (for yourself and external collaborators) that translate consumer truth into executional direction.
Conduct ongoing competitive analysis across Harry's, Flamingo, and Lume category landscapes to surface opportunities and whitespace.
Ideate, concept, and script, 5+ net-new creative concepts per week, per product for paid social. Strong candidates will also be able to shoot and edit when appropriate.
Produce assets across formats: short-form video, static, UGC-style, and light motion — comfortable owning end-to-end with minimal handoffs.
Use AI tools (e.g. Veo, Imagen, ChatGPT) to generate, iterate, and accelerate asset production.
Support content capture on set — from scrappy phone shoots to larger-scale productions.
Traffic and launch campaigns across paid social channels (Meta, TikTok, Snap, YouTube, and others), independently managing day-to-day ad operations.
Monitor key performance metrics daily, flag meaningful trends, and make real-time optimizations to maximize efficiency of spend.

Requirements

2–4 years of experience in performance marketing, growth creative, or a related role — ideally at a DTC brand, agency, or startup where you touched creative and media together.
Hands-on experience with paid social platforms — Meta Ads Manager and/or TikTok Ads Manager — including campaign setup, daily optimization, and reporting.
Proficiency in creative production tools: Adobe Premiere, Photoshop, Illustrator, After Effects, and/or Figma.
Comfort with Excel or Google Sheets for data manipulation, performance analysis, and test tracking.
Experience briefing and producing UGC or creator-led content.
Bonus: experience managing media across Google, Snap, or YouTube in addition to Meta and TikTok.
Bonus: experience working across multiple brands simultaneously.

Preferred

Bonus: experience managing media across Google, Snap, or YouTube in addition to Meta and TikTok.
Bonus: experience working across multiple brands simultaneously.

Benefits

Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
L&D stipend
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from our family of brands

Harry's

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. We launched in 2013 and helped redefine the shaving experience and pioneer the earliest era of direct to consumer in the process. Since then, Harry’s has become the #2 shave brand globally and expanded to offer products for every step in our customer’s routine. We’re also on a mission to ensure guys have access to quality mental health care. To date, Harry’s has helped connect over 2 million men to quality mental health resources.Harry’s is part of Mammoth Brands, the modern CPG company. Driven by a mission to “Create Things People Like More,” the company’s growing family of brands—Harry’s, Flamingo, Lume and Mando—offers exceptional products that speak to today’s consumer, and as a result have become an essential part of millions of people’s daily routines.

Founded in 2013

New York, New York, USA

472 employees (59 in marketing)

harrys.com