Senior Associate Director, Digital Content

Chicago, IL (Remote)

$108K/yr – $115K/yrSenior Level5+ years expInternship

Posted 10 hrs ago

Job Summary

Own and drive the digital content program for alz.org by shaping strategy, planning, governance and cross-functional collaboration across research, UX, design and development.

  • Lead content strategy, planning and stakeholder alignment
  • Write, edit and optimize digital content with SEO and analytics focus
  • Coordinate across teams to deliver user-centered, accessible content

Job Description

Responsibilities

  • Work with user research, UX, visual design and developers to create engaging, accessible solutions that connect with users. (20%)
  • Create digital content as well as repurpose print and other source material for web. (15%)
  • Manage communication, feedback and approvals with stakeholders. (10%)
  • Develop and evolve planning, tracking and direction documents for stakeholders, designers and developers. (10%)
  • QA and testing as part of the content development process before publication. (10%)
  • Shape content strategy and ensure resources are found at point of need for multiple audiences on alz.org. (10%)
  • Provide guidance, best practices and user insights to stakeholders during content development. (5%)
  • Audit and refresh alz.org to maintain user-centric content. (5%)
  • Proactively identify areas for improvement based on user needs and/or engagement opportunities. (5%)
  • Plan strategic content iteration through the lifespan of programs, initiatives and events. (5%)

Requirements

  • Cares about the written word, language and storytelling on a digital platform.
  • Is a strong writer, editor and leader comfortable owning decisions and projects.
  • Understands clinical terminology and has experience writing for providers or payers.
  • Creates and iterates on macro (site-wide) and micro (page-specific) content strategies.
  • Compiles inventories, audits, matrices and content strategy documentation.
  • Knows how to inform strategic decisions, information architecture and content mapping.
  • Possesses expertise in SEO and analytics to drive decisions and optimize content.
  • Works within a content management system (our CMS is Kentico).
  • Is highly organized, motivated and detail-oriented. Manages multiple projects and tasks simultaneously in a fast-paced environment.
  • Possesses excellent communications skills and the ability to collaborate with people at all levels of the organization.
Alzheimer's Association - Orange County Chapter logo

Alzheimer's Association - Orange County Chapter

The Alzheimer's Association is the leading voluntary health organization in Alzheimer care, support and research.Since 1982, the Orange County Chapter of the Alzheimer's Association continues to be the premier source of information and support for people with Alzheimer’s disease, their families and caregivers. The Alzheimer’s Association has funded over $6 million dollars in research in Orange County and $375 million dollars globally. The Walk to End Alzheimer's is the largest event to raise awareness and funds for Alzheimer’s care, support and research, and mobilize thousands of people in Orange County. Families find local support and enhanced care with our one-on-one care consultations, support groups and 24/7 multilingual helpline. The Alzheimer’s Association advocates for those living with Alzheimer’s and other forms of dementia and their families on related legislative issues, and provides training and education to health care and long-term care providers. Please visit www.alz.org/oc to find resources in your city and learn about additional ways to become involved in the fight against Alzheimer's.Our Mission:To eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health.Our Vision:A world without Alzheimer's disease.Facebook: http://www.Facebook.com/endalzocTwitter: @ENDALZOCInstagram: @ENDALZOC

Founded in 1982
Orange, California, USA
18 employees (4 in marketing)

Salaries

Posted range

$108K/yr – $115K/yr

Taken straight from the job posting.

See all Alzheimer's Association - Orange County Chapter salaries

Marketing Team

Marketing Team Size
3 (17% of company)
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
1.7M
Traffic Source Mix
Search
53.2%
Direct
36.7%
Referral
6.4%
Social
2.1%
Paid
1.4%

Headcount Trend

Current headcount: ~18
Alzheimer's Association - Orange County Chapter logo

Senior Associate Director, Digital Content

Alzheimer's Association - Orange County Chapter · Chicago, IL · Remote