Responsibilities

• 40% - Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo!, Bing, other search engines, and bid management platforms, including DS3, Marin, Kenshoo, and InsideVault.
• 20% - Develop and employ successful bidding strategies and effective keyword management to hit target acquisition goals and efficiency metrics.
• 15% - Assist in generating weekly, bi-weekly, monthly, and quarterly performance reports for all clients, and ability to recognize and troubleshoot data anomalies.
• 10% - Help develop test design roadmaps, quarterly planning initiatives and business opportunity identification and implementation.
• 10% - Lead portions of weekly reporting calls for clients, including communicating key metrics, goal attainment and optimization opportunities.
• 5% - Provide consistent and effective support to Manager level and above on forecasting and new business opportunities.

Requirements

• 1.5+ years’ directly related Search Engine Marketing (Google, Yahoo!, Bing etc.) experience.
• Exceptional quantitative skills and aptitude including advanced Excel skills.
• An enthusiasm for learning about Search Engine Marketing on a fast-growing, thriving team.
• Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success.
• Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing.
• Excellent organizational skills and the ability to juggle multiple responsibilities.
• N/A

Benefits

• a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.