Responsibilities

• Evolve Cirque’s CRO roadmap across websites and digital purchase flows.
• Identify friction points and opportunities across the full funnel, from landing to checkout.
• Present strategic recommendations, experimentation insights, and roadmap priorities to executive leadership.
• Partner closely with web, engineering, and marketing teams to prioritize and implement improvements.
• Champion a culture of experimentation and continuous optimization across the organization.
• Establish and evolve enterprise-wide experimentation methodologies, governance, and measurement standards.
• Design, execute, and analyze A/B and multivariate tests to improve conversion and user experience.
• Mentor analysts and cross-functional teams on experimentation best practices, statistical rigor, and optimization strategy.
• Operate as the organization’s leading expert in experimentation and conversion optimization.
• Solves highly ambiguous and complex digital experience challenges with minimal oversight, while aligning to broader strategic priorities.

Requirements

• 7+ years of experience in CRO, digital analytics, or product analytics.
• Demonstrated success leading large-scale optimization programs with measurable business impact.
• Deep expertise in experimentation strategy, statistical methodologies, and conversion optimization frameworks.
• Advanced understanding of user behavior analytics, customer journey optimization, and conversion improvement strategies.
• Strong SQL skills and experience working with event-level and clickstream data.
• Experience with web analytics tools (e.g. GA4, Adobe Analytics).
• Ability to independently scope ambiguous problems and drive them through to execution.
• Strong communication and storytelling skills, comfortable presenting to and influencing executive leadership.

Preferred

• Experience in ticketing or e-commerce transactional environments.
• Familiarity with personalization and dynamic content strategies.
• Experience integrating AI into analysis, experimentation, or user experience optimization.
• Front-end or tagging knowledge (HTML/CSS/JavaScript).

Benefits

• An inclusive work environment based on team experience;
• Access to an individual office on the days you come to the Montreal Studio, a stimulating environment that will allow you to put all your creativity to good use;
• Professional growth focused on high-quality projects to propel your career, as well as personalized support tailored to your professional ambitions;
• Group insurance, retirement savings and other benefits that we'll be happy to introduce to you;
• A culture focused on the development of equitable practices and rallying events.