Senior Analyst, CRM

USA (Remote)

$65K/yr – $75K/yrSenior Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own end-to-end CRM and lifecycle execution for multiple client programs, ensuring briefs move from concept to deployment on schedule and performance reporting is accurate.

  • Campaign briefing, production, QA, and performance reporting across email and SMS flows.
  • Klaviyo and ESP deployment with dynamic content, segmentation, and personalization to hit briefed outcomes.
  • Ongoing data monitoring and anomaly detection with weekly to quarterly cadence to protect deliverability and engagement metrics.

Job Description

Responsibilities

  • Write and traffic email and SMS briefs, coordinating with internal teams and clients to keep copy, creative, and feedback moving on schedule.
  • Build, QA, and deploy campaigns and flows within Klaviyo and other ESPs, implementing dynamic content and personalization as outlined in the brief.
  • Troubleshoot rendering, linking, and compatibility issues to ensure flawless delivery across devices and platforms.
  • Pull and analyze CRM performance data on a weekly, monthly, and quarterly cadence, tracking KPIs like deliverability, open rate, click rate, conversion rate, and unsubscribe trends.
  • Monitor flows and campaigns to confirm triggers, segments, and integrations are functioning correctly, flagging anomalies with supporting data.
  • Own task management within the PM system, keeping dates and content current and flagging any items that fall behind schedule.
  • Maintain organized client files and shared resources in the Lunar G-Drive.
  • Build strong working relationships with client stakeholders and become a go-to resource on CRM best practices and platform capabilities.

Requirements

  • 2+ years of CRM/lifecycle marketing experience or a related field.
  • Familiarity with Klaviyo or a comparable ESP preferred.
  • Agency experience is a plus.
  • A track record of achievement and strong attention to detail.
  • Excellent written and verbal communication skills.
  • Resourcefulness and creative problem-solving abilities.
  • Ability to prioritize tasks and manage multiple accounts to meet deadlines.
  • Experience working in collaborative, cross-functional teams.
Lunar Solar Group logo

Lunar Solar Group

Lunar Solar Group is a growth consultancy built for bold DTC & omnichannel brands. We break down barriers at the intersection of technology innovation and marketing expertise to deliver revenue-driven acquisition, retention and web experiences, online and in-store.From full-funnel paid media to performance creative, web development & CRO, and lifecycle programs via email & SMS, our team and proprietary tech stacks help brands scale smarter.We help the bold grow beyond.

Founded in 2017
New York, New York, USA
113 employees (45 in marketing)