Responsibilities

• Lead tactical execution of key PR program elements including media relations, analyst relations, awards, speaking, and content.
• Manage projects from concept through completion, ensuring alignment with strategic goals, timelines, and budgets.
• Lead regular client communications, including owning and facilitating weekly PR calls and check-ins.
• Serve as a reliable, go-to resource for clients, offering strategic counsel—even under high-pressure or reactive circumstances.
• Develop and present quarterly campaigns and PR plans, incorporating creative themes, trendscapes, and thought leadership.
• Track competitor activity and identify timely opportunities for client commentary and positioning.
• Participate in media training sessions, developing key messages and handling all session follow-up.
• Develop budget recommendations and team priority allocations to support client needs.
• Own and lead media relations efforts, with strong existing relationships across at least 10 key business and industry publications.
• Consistently develop and deliver proactive, creative pitches that generate coverage and drive results for clients and the agency.

• Identify emerging media opportunities and trends, sharing insights across teams to inform strategy and spark new ideas.
• Utilize social and digital channels strategically to amplify earned media and engage with influencer communities.
• Support and participate in social media influencer campaigns, integrating content and coverage amplification strategies.
• Measure and report on the ROI of communications activities, using analytics to optimize future efforts.
• Provide coaching to junior team members to strengthen media relationships and elevate pitching skills.
• Plan and create strategic content as part of both campaigns and broader PR programs.
• Write and edit a wide range of high-impact materials, including:— Press releases, pitches, and Q&As — Award submissions and speaking abstracts — Contributed articles, blog posts, and executive bios — Fact sheets, backgrounders, briefing books, and internal client correspondence
• Deliver clear, timely, and articulate communication with clients and internal teams.
• Produce creative, consistent, and media-ready pitches that drive placements.
• Lead reporting efforts, leveraging analytics tools to measure results and refine strategies.
• Present performance updates and campaign insights clearly and confidently to clients.
• Collaborate across departments and specialty teams to ensure seamless service integration.
• Help evaluate and implement AI tools into workflows to increase efficiency, speed, and creativity.
• Mentor junior team members through coaching, feedback, and day-to-day support.
• Foster a collaborative team environment that encourages open communication, shared learning, and creative thinking.
• Model a respectful, proactive, and professional attitude across all teams, clients, and agency partners.
• Support strong team dynamics by managing up and down effectively.
• Participate in new business efforts, from research to presentation.
• Contribute to Highwire’s thought leadership by writing blog posts and engaging with our social channels.
• Attend and encourage participation in networking events and industry panels.
• Help identify opportunities for operational or cultural improvements and share ideas with leadership.
• Set and track quarterly goals with your manager, taking ownership of your professional growth.
• Prioritize responsibilities based on impact, client goals, and internal workflow.
• Drive projects forward independently, without requiring frequent check-ins or reminders.
• Identify opportunities for improvement—whether skills, tools, or processes—and propose actionable solutions.
• Consistently meet deadlines or communicate proactively when changes arise.
• Engage in industry networking and development opportunities regularly.

Requirements

• 3–5 years of PR/communications experience in an agency setting (required)
• Background in B2B technology sectors such as AI, fintech, enterprise SaaS, and infrastructure
• Demonstrated success in developing media relationships and securing impactful placements
• Strong writing and editing skills across a variety of formats and audiences
• Experience managing multiple priorities and leading day-to-day client work
• Comfort with data, analytics, and ROI reporting
• A growth mindset, collaborative spirit, and desire to lead within a team environment LI-Remote

Benefits

• Competitive salary with merit-based opportunities for growth
• Flexible hybrid work model tailored to your schedule and lifestyle
• Generous vacation policy, including extended summer and winter breaks
• Early log-off on Fridays through our Empower Hours program
• 401(k) plan with employer matching
• Comprehensive medical, dental, and vision coverage, plus FSA options
• Paid parental leave benefits
• Commuter benefits
• Annual Growth Mindset stipend for books, events, or learning experiences
• Monthly technology reimbursement
• Wellness benefit program for mental and physical health
• 501c3 donation matching program
• Mentorship and ongoing professional development opportunities
• Monthly recognition and team celebrations
• Employee referral and new business referral bonuses
• Quarterly Highwire events and team gatherings
• Dog-friendly office environment
• A supportive, inclusive, and collaborative workplace where you can grow and do your best work