Segment Marketing Director (Motion Control)

Responsibilities

• Develop and lead the segment marketing strategy for the global Motion Control business, identifying attractive industries, applications, technologies, and growth opportunities.
• Build a robust market intelligence capability, including market sizing, segmentation, customer insights, competitive analysis, and emerging market and technology trends.
• Lead the market and growth inputs into SBU strategic planning, helping inform priorities, investments, and resource allocation.
• Lead go-to-market strategies for new product launches and strategic growth programs, driving adoption and revenue growth.
• Guide positioning, value propositions, messaging, and pricing strategies to differentiate our portfolio and strengthen our market position.
• Partner with Product Management and Engineering to translate market needs, technology trends, and portfolio gaps into future product and solution opportunities.
• Partner with Sales and Marketing Communications on customer engagement, demand generation, sales enablement, and training strategies.
• Identify portfolio whitespace, adjacent market opportunities, and potential partnerships or acquisitions that support long-term growth.
• Establish KPIs and operating rhythms to measure the effectiveness of growth programs and commercialization efforts and adjust actions based on results.
• Lead, coach, and develop the Motion Control Segment Marketing team, building capabilities and a high-performing, collaborative culture.

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, or a related field
• Relevant professional and leadership experience commensurate with the scope and level of the position
• Demonstrated experience developing market strategies and translating market and customer insights into growth opportunities
• Ability to travel up to 50% of the time, domestically and internationally
• Authorized to work in the United States without sponsorship now or in the future

Preferred

• MBA or other advanced degree
• 10+ years of relevant experience, including at least 2 years in a leadership role
• Experience in factory automation, motion control, or related industrial technology markets
• Experience developing growth strategies and commercializing products or solutions in complex B2B markets
• Understanding of global sales channels, OEMs, distributors, and other routes to market within factory automation.

Benefits

• Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
• We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more.