Search Engine Optimization Team Lead

USA (Remote)

$100K/yr – $120K/yrSenior Level5+ years expFull time

Posted 3 days ago

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Job Summary

Own and execute the firm's long-term SEO strategy and roadmap, lead technical, content, and local SEO initiatives, collaborate with cross-functional teams, monitor performance, and deliver data-driven optimization.

Own strategy and roadmap for long-term SEO to drive growth
Lead technical, content, and local SEO efforts with cross-functional collaboration
Provide data-driven performance analysis and ongoing optimization

Job Description

Responsibilities

Develop, prioritize, and execute the firm's long-term SEO strategy and roadmap to increase qualified organic traffic, signed cases, and overall business growth
Own the firm's technical SEO roadmap, including website audits, crawlability, indexation, Core Web Vitals, site architecture, structured data, migrations, and ongoing website optimization
Lead the content and local SEO strategy by identifying growth opportunities, managing editorial priorities, optimizing existing content, and expanding visibility across practice areas and geographic markets
Optimize the firm's presence across traditional search engines, AI-powered search experiences, YouTube, and other emerging search platforms
Collaborate with the CMO, Marketing Coordinator, Web Developer, content team, and external partners to execute SEO initiatives aligned with business objectives
Monitor SEO performance, analyze results, stay ahead of industry trends/ algorithm updates, and provide data-driven recommendations for continuous improvement
Prepare executive-level SEO reports

Requirements

5+ years of experience leading SEO strategy with a proven track record of driving measurable organic growth
Exceptional organizational and project management abilities
Strong expertise in technical, on-page, off-page, local, and AI search optimization
Experience leading cross-functional SEO initiatives from strategy through execution while collaborating with internal teams and external vendors
Deep understanding of Google Analytics 4, Google Search Console, Google Business Profile, Screaming Frog, Semrush, or comparable SEO platforms
Ability to work Mountain Standard Time (MST) business hours
Accountable, proactive, and self-motivated with a growth mindset, the confidence to take ownership, and the adaptability to thrive in a fast-paced environment
Leadership potential with the desire and ability to build and manage the firm's in-house SEO function as it grows

Preferred

Experience in the legal industry or another highly competitive professional services environment
Experience optimizing websites for AI-powered search and emerging search platforms
Experience leading SEO initiatives across content, web development, and digital marketing teams
Working knowledge of HTML, CSS, and JavaScript

Benefits

A fully remote work environment
Unlimited PTO with manager approval + the last week of the year + federal holidays
100% employer-paid health insurance for the employee
Optional dental and vision insurance enrollment
A 401(k) plan with a 3% employer match after one year of employment
Quarterly KPI achievement bonus opportunities
Early office closure at 2:00 p.m. MST every Friday throughout the year

Springs Law Group

The lawyers at Springs Law Group have experience in a variety of personal injury cases, and bring compassion and understanding to each and every case. Jake and Chris understand how sensitive personal injury claims can be. Due to the emotional nature of these disputes, our team will develop a comprehensive case strategy for your specific needs. In each case, we fight the smart fight, not the emotional fight.Our Team Approach Is Unique:The different experiences and backgrounds of our lawyers and paralegals help shape how we approach each unique case and dispute. Because our attorneys and paralegals work collaboratively as a team, we use our diverse backgrounds and experiences to approach each issue from all possible directions. The team is approachable and available to our clients, meaning you will not be passed off to a junior associate or solely to a paralegal.At Springs Law Group, our lawyers and staff believe in developing lasting relationships with our clients, whom we like and trust. When you hire Springs Law Group for your personal injury claim, you hire a law firm that cares about you as a person.

Founded in 2017

Colorado Springs, Colorado, USA

15 employees (3 in marketing)

springslawgroup.com