Search Engine Optimization Specialist

Irving, TX (On-site)

Salary Not AvailableSenior Level8+ years expContract

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive enterprise search strategy and optimization across SEO, AEO, and AI surfaces to improve discoverability and content authority.

  • Own enterprise search strategy, including SEO, AEO, and AI‑powered surfaces.
  • Must have 8+ years of relevant experience and onsite location in Irving, TX.
  • Lead cross‑functional collaboration with UX, product, developers, and content teams.

Job Description

Responsibilities

  • Search Experience Strategy: Define and execute enterprise‑level search strategies that support SEO and AEO, ensuring content is discoverable, understandable, and authoritative across engines and AI‑powered answer surfaces.
  • Intent & Journey Mapping: Analyze user intent and behaviors across the search journey, aligning search experiences to awareness, consideration, and conversion stages.
  • Information Architecture for Search: Partner with UX and content teams to influence site structure, taxonomy, internal linking, and metadata strategies.
  • AEO & AI Search Optimization: Optimize content for featured snippets, rich results, voice search, and generative AI responses.
  • Content & Keyword Strategy: Lead keyword, topic, and entity research to inform content planning and optimization.
  • Cross‑Functional Collaboration: Work closely with UX designers, product managers, developers, and content strategists.
  • Measurement & Optimization: Define success metrics, analyze performance data, and continuously optimize search experiences.
  • Enterprise Enablement: Create frameworks, standards, and governance models to scale search excellence.

Requirements

  • 6+ Months
  • Need 8+Years of experience.
  • Location Irving, TX (Onsite as required)
  • Must Have Specific knowledge and skills
7-Eleven logo

7-Eleven

3.4 Glassdoor

7-Eleven introduced the world to convenience. And in return, the world made us the #1 convenience retailer. It started with a simple idea – give customers what they want, when and where they want it. That was 1927. And what started on a single ice dock in Dallas, Texas, has since grown to more than 70,000 locations in 18 countries around the globe. The idea may have been simple, but it started a retail revolution.

Founded in 1927
Irving, Texas, USA
54K employees (1,254 in marketing)
53% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
3.9M
Monthly Google Ads Budget
$4.8K
Traffic Source Mix
Search
39%
Direct
47.6%
Referral
10.6%
Social
1.9%
Paid
1%

Headcount Trend

Current headcount: ~54.3K

Marketing Team

Marketing Team Size
624 (1% of company)
Median Career Experience
12 years
Median Tenure
5.9 years

Funding

Total Funding
$3M
Last Raise
$3M
Undisclosed, 3 years ago

Funding History

  • Jul 2023
    Undisclosed • $3M

Recent News