Responsibilities

• Ensure accurate and timely execution of paid search campaigns.
• Build, organize and manage Google campaigns including Search, Performance Max and Demand Gen account structures, including keyword, audience, and creative selection.
• Write compelling ad copy to drive campaign performance.
• Verify campaign launches and implement ongoing optimizations.
• Aggregate and quality-check data from multiple sources for accurate reporting in Looker Studio and Excel.
• Collaborate with Search Managers, Strategists, and Directors to implement campaign changes such as bid adjustments, targeting updates, and creative edits.
• Maintain timely communication with account teams to meet aggressive deadlines.
• Build and nurture relationships with external media vendors to support strategic insights.
• Research industry trends and create insightful presentations, graphs, and reports.
• Learn and utilize tools like Google Ads, Microsoft Ads, Search Ads 360, Google Analytics, and GoDataFeed.
• Provide additional support to Booyah Strategists and Managers to ensure campaign success.

Requirements

• Proficiency in Microsoft Excel, including trend analysis, pivot tables, and XLOOKUPs.
• Familiarity with other Microsoft Office tools like Word, PowerPoint, and Outlook.
• Strong ability to learn and adapt to new software tools for monitoring and reporting.
• Excellent interpersonal skills and effective written and verbal communication.
• Self-motivated with exceptional multitasking and organizational abilities.
• High attention to detail and strong time management skills—please include the phrase “purple pine” at the top of your resume to be considered.

Preferred

• Familiarity with Google Ads, Microsoft Ads, Search Ads 360, and Google Analytics.
• Experience using data visualization platforms like Looker Studio, Tableau, Power BI, or DOMO.
• Prior experience working in a team-oriented, professional setting.

Benefits

• Competitive salary
• Medical, dental, and vision insurance with HSA and FSA options
• 401(k) with company match
• Unlimited PTO to recharge and prioritize life outside work
• Regular 360 feedback surveys and biannual performance reviews
• Quarterly team and company-wide events
• 5-year anniversary trip to celebrate your contributions