Responsibilities

• Own timelines, workflows, and execution for run-focused marketing initiatives
• Coordinate cross-functional communication between marketing, sales, product, creative, eCommerce, athletes, agencies and external partners
• Maintain project calendars, deliverable trackers, activation schedules and budget oversight
• Ensure all campaigns and activations are executed on time and aligned with brand standards
• Manage logistics and execution for major marathon and running event sponsorships; including outreach to new potential sponsors
• Coordinate expo activations, booth staffing, product shipments, signage, athlete appearances and event deliverables
• Serve as a liaison between race organizations, vendors, agencies and internal teams
• Help develop and execute event marketing plans before, during and after race weekends
• Track sponsorship deliverables, reporting and post-event recaps
• Coordinate retail activations with run specialty accounts and key sporting goods partners

Requirements

• High school diploma or equivalent required.
• Bachelor’s degree required
• 3–7 years of experience in marketing, event marketing, project management, sports marketing or brand activation
• Strong understanding of the running industry or endurance sports required
• Experience working with run specialty retail
• Background in endurance sports marketing or event operations
• Familiarity with athlete sponsorships and ambassador programs
• Experience supporting integrated campaigns across digital, retail, and experiential channels
• Proficiency with project management tools such as Asana or similar platforms
• Willingness to travel for races, events and activations

Benefits

• HydraPak offers up to 120 hours of Paid Time Off in the first year of service, 11 paid holidays, a range of insurance benefits starting the first of the month following a 30-day waiting period, and a 401(k) plan with company match after 90 days.