Retail Media Strategy Manager at Evermark | Hackensack, NJ | $140K/yr – $150K/yr

Evermark

Retail Media Strategy Manager

Hackensack, NJ (On-site)

$140K/yr – $150K/yrSenior Level3+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the Retail Media planning and governance across agency work, budgets, and cross-functional execution from planning through quarterly reviews.

Budget governance and annual plan development tied to performance and pipeline
Agency coordination and cross-functional leadership to optimize campaigns and drive POS impact
Digital shopper media execution and creative development for in-store and online activations

Job Description

Responsibilities

Campaign monitoring & optimization, in collaboration with the agency:
Update retail media performance tracker weekly
Monitor & optimize bids based on performance
Adjust product priorities based on new item launches & seasonality (i.e Holidays)
Creating monthly reports on retail media for ELT
Quarterly in person reviews
Budget Governance
Create & manage POs in business central
True up marketing budget tracker monthly for financial planning
Manage allocation of incremental budget carried over
Build the annual retail media budget reco based on front half 2025 performance & innovation pipeline
Digital Shopper Media execution
Lead creative development for Home Page Takeovers at Family Dollar
Lead creative strategy with marketing team to support DoorDash campaigns
Develop briefs for in-store audio activations at DG
Retail Media Budget Planning
Build the 2027 retail media budget recommendation based on 2026 performance & innovation pipeline

Requirements

Bachelor’s degree in Business, Merchandising, Marketing, Sales, Ecommerce, and/or related field
3+ years of years of direct and hands-on experience managing an Retail Media strategies for CPG brands, media purchasing experience a plus.
Knowledge of Amazon Ads portal, Walmart Media Connect portal, Target RMS and Instacart in a must, with TikTok Shop a plus
3+ years in eCommerce execution, with a strong understanding of brand management across multiple functions (advertising, demand planning, content creation, listing optimization, and SEO).
Strong analytical skills regarding to measure all media KPIs and correlate with POS outcomes.
Agency management experience required. Lead agency partnership on responsibilities above
Proven track record of coordinating cross-functional teams and managing complex projects.
Strong financial acumen with experience managing P&L (Net Sales, Gross Margin & Contribution margin)
Superior quantitative and analytical skills, including use of analytical tools and basic retail math
Proficient with Microsoft Suite, especially Excel

Preferred

Experience with eCommerce tools such as Pacvue Commerce, Stackline, Helium 10 are a plus.

Evermark

Founded in 1993, Evermark owns factories in Asia and the US, along with multiple warehouses across the country to serve the company’s retail and wholesale customers. Headquartered in Suwanee, GA, Evermark employs more than 800 people at its various locations.Evermark’s mission is to optimize the creativity and passion of its people to drive innovation and instill superior design into products, ensuring the highest levels of value and quality for customers. From humble beginnings, Evermark has become a major provider of home building and renovations solutions, delivering cutting-edge offerings that challenge the status quo while enhancing the value and beauty of a home.Specifically, Evermark is a manufacturer and distributor of stair components, stile and rail wood doors, door frames, mouldings, hinges, and hardware through distribution and big box, home-center channels. For 3PL partners, owning factories in China and the U.S., means we can provide mixed containers to customers, allowing for greater flexibility such as tailoring orders based on the individual needs of our customers.

Founded in 1993

Suwanee, Georgia, USA

104 employees (9 in marketing)

www.evermark-lnl.com