RESTAURANT PR & MARKETING MANAGER

Redwood City, CA (Hybrid)

$95K/yr – $105K/yrMid Level3+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Build and own PR-driven brand activation for a Bay Area restaurant portfolio, shaping identity, content, and media outreach to unlock new revenue streams.

  • Coordinate regional brand identity and cross-venue marketing plans to drive awareness and foot traffic.
  • Lead media outreach, on-site promotions, and social channels to generate PR coverage and revenue opportunities.
  • Elevate operations with audits, trainings, and review-site management to protect brand voice and respond effectively.

Job Description

Responsibilities
  • Develop marketing and communications strategies to drive brand awareness for existing and new venues
  • Work with regional leadership on brand identity development
  • Support creation of quarterly marketing plans, measuring ROI and tying revenue to marketing efforts
  • Assist with website creation, copywriting, and maintenance
  • Help on-site management develop promotions and special events
  • Conduct social media, communications, and marketing audits and trainings for operations managers
  • Develop PR strategies designed to bring in new business and revenue streams
  • Pitch media on special menus, dinners, chef changes, and events
  • Monitor social media and train on-site staff to maintain and leverage platforms
  • Assist with review site management (Yelp, Google, OpenTable) and sensitive responses
Requirements
  • 3–5 years of experience in F&B PR and/or marketing; at least 2 years working directly in restaurant PR preferred; agency experience a plus
  • Strong writing, editing, and digital photography skills; AP Style proficiency
  • Proven social media content development and strategy experience
  • Familiarity with sustainable food issues
  • Proficiency in Microsoft 365 (SharePoint, Teams), Box, Hootsuite, Canva, and Adobe Creative Suite (InDesign, Illustrator, Photoshop)
  • Bay Area and national food media contacts a plus
  • Proactive collaborator who can work independently across multiple stakeholders
Preferred
  • agency experience a plus
  • Bay Area and national food media contacts a plus
Benefits
  • Medical
  • Dental
  • Vision
  • Life Insurance/ AD
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Holiday Time Off (varies by site/state)
  • Associate Shopping Program
  • Health and Wellness Programs
Bon Appétit Management Company logo

Bon Appétit Management Company

3.5 Glassdoor

Bon Appétit Management Company (www.bamco.com) is an on-site restaurant company offering full food-service management to corporations, universities, and specialty venues. Based in Redwood City, CA, Bon Appétit has more than 1,000 cafés in 33 states, including ones for Google, Oracle, Emory University, and the Getty Center, as well as public restaurants such as STEM Kitchen & Garden and The Hangar in South San Francisco. Bon Appétit chefs cook from scratch, including their sauces, stocks, and soups. A pioneer in environmentally sound sourcing policies, Bon Appétit has developed programs addressing local purchasing, the overuse of antibiotics, sustainable seafood, the food and climate change connection, humanely raised meat and eggs, and farmworker welfare. We're proud to have received numerous awards for our work, from organizations including the International Association of Culinary Professionals, the James Beard Foundation, Chefs Collaborative, Natural Resources Defense Council, Seafood Choices Alliance, The Humane Society of the United States, and Food Alliance. 

Founded in 1987
Redwood City, California, USA
4.1K employees (80 in marketing)
58% recommend to a friend
64% CEO approval

Traffic Signals

Monthly Visitors
26.8K
Traffic Source Mix
Search
52.5%
Direct
38.6%
Referral
4.8%
Social
3%
Paid
1.1%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
64 (2% of company)
Median Career Experience
11 years
Median Tenure
7.1 years
Marketing Roles Posted (Last 30 Days)
1

Recent News