Regional Performance Marketing Strategy Lead

San Francisco, CA (Hybrid)

$169K/yr – $188K/yrSenior Level7+ years expFull time

Posted 3 days ago

Job Summary

Own the paid growth agenda across the Americas, translating Delivery priorities into cross-channel strategies, testing and scaling new approaches, and presenting clear, data-driven recommendations to senior stakeholders.

Define investment across markets and channels
Align cross-functional partners on high-impact opportunities

Job Description

Responsibilities

Translate Delivery business priorities into cross-channel paid growth strategies across the Americas.
Determine where and how Paid should invest across markets, channels, audiences, and initiatives.
Identify, test, and scale new approaches to drive incremental Delivery growth.
Analyze performance and business trends to identify opportunities, risks, and root causes.
Use paid marketing fundamentals, acquisition economics, and measurement insights to evaluate investment tradeoffs.
Turn complex analysis into clear recommendations and decisions for senior stakeholders.
Partner with Delivery, Channel, Science, Finance, and other teams to align on growth priorities.
Challenge existing plans and bring a clear Paid point of view to strategic business decisions.
Lead senior discussions to prioritize opportunities and align teams on the highest-impact investments.

Requirements

7+ years of experience in Performance Marketing, Growth Marketing, Marketing Strategy, Digital Media, or a related analytical growth function.
Bachelor's degree in Marketing, Business, Economics, or equivalent practical experience.

Preferred

Experience developing multi-channel paid marketing or growth strategies.
Strong analytical and problem-solving skills, with the ability to structure ambiguous problems, form hypotheses, analyze data, and make investment recommendations.
Strong understanding of paid marketing fundamentals, including ROAS, acquisition economics, attribution, incrementality, and performance measurement.
Experience making or influencing marketing investment and budget allocation decisions.
Experience influencing senior stakeholders in a large, matrixed organization.
Strong communication skills, with the ability to turn complex analysis into clear recommendations.
Experience working across multiple markets or regions preferred.
Experience working within the technology industry.

Benefits

You will be eligible to participate in Uber's bonus program
may be offered an equity award & other types of comp
All full-time employees are eligible to participate in a 401(k) plan
You will also be eligible for various benefits

Uber

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We are Uber. The go-getters. The kind of people who are relentless about our mission to help people go anywhere and get anything and earn their way. Movement is what we power. It’s our lifeblood. It runs through our veins. It’s what gets us out of bed each morning. It pushes us to constantly reimagine how we can move better. For you. For all the places you want to go. For all the things you want to get. For all the ways you want to earn. Across the entire world. In real time. At the incredible speed of now.The idea for Uber was born on a snowy night in Paris in 2008, and ever since then our DNA of reimagination and reinvention carries on. We’ve grown into a global platform powering flexible earnings and the movement of people and things in ever expanding ways. We’ve gone from connecting rides on 4 wheels to 2 wheels to 18-wheel freight deliveries. From takeout meals to daily essentials to prescription drugs to just about anything you need at any time and earning your way. From drivers with background checks to real-time verification, safety is a top priority every single day. At Uber, the pursuit of reimagination is never finished, never stops, and is always just beginning.

Founded in 2009

San Francisco, California, USA

138K employees (2,351 in marketing)

www.uber.com

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