Responsibilities

• Develop and implement Regional strategic marketing plans.
• Work with center management and Regional Directors on strategic marketing planning and development and implementation of marketing campaigns
• Market research planning and analysis
• Ensure Service Experts brand standards are consistently applied in all marketing communications
• Direct the development of revenue generating consumer campaigns for applicable Service Experts Centers
• Assist in the development of internal communication materials for consumer campaigns
• Review marketing performance using data from internal and external sources
• Review media efficiency and cost savings procurement for applicable centers
• Develop and implement test and control plans to improve direct marketing efficiency and effectiveness
• Facilitate regular marketing reviews to ensure marketing programs and tactics are fully supporting business objectives for responsible centers

Requirements

• Bachelor degree required or equivalent work experience
• 5+ years marketing related experience
• 3+ years direct marketing and lead generation experience
• Ability to manage multiple projects simultaneously
• Creative and strategic thinker
• Superior analytical abilities and ability interpret multiple points of data
• Excellent interpersonal communication abilities
• Strong knowledge of marketing & advertising principles
• Advertising Agency management experience
• Prepared and available for travel within the Area and to Service Experts locations

Benefits

• Competitive Pay with incentive opportunities.
• Paid Time Off and Company Holiday Pay.
• Medical, Dental, and Vision Insurance programs.
• 401(k) Retirement Savings Plan with company matching contributions.
• Life Insurance and disability insurance options.
• Supplemental benefit programs.
• World Class Training opportunities through our Experts University.
• Career Development opportunities.