Regional Marketing Manager

Englewood Cliffs, NJ (Unknown)

Salary Not AvailableSenior Level3+ years exp

Posted 2 weeks ago

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Job Description

Responsibilities

  • Preparing and attending quarterly dealer visits with the Regional Manager and Aftersales Business Manager to ensure proper alignment on overall Ferrari North America message and vision.
  • Serve as the manufacturer’s lead marketing representative with the assigned dealers.
  • Develop regional dealer marketing initiatives with corresponding KPIs and consult, advise, and support dealers as needed.
  • Work with the FNA sales and marketing teams to ensure that dealer marketing plans are aligned with sales objectives.
  • Distribute major FNA marketing communications to dealers and act as interface for corresponding questions, requests, etc.
  • Oversee coordination of Ferrari North America sponsor partners with FNA dealer and national events
  • Manage the Ferrari Contact Plan/Concierge/Ferrari Support process and dealer responsibilities.
  • Maintain the Ferrari Event Management Platform
  • Ensure that targeted marketing investment and marketing staffing levels are achieved.
  • Monitor dealer activities for compliance with Ferrari guidelines (Corporate Identity, marketing, and other, from events through advertising, etc.)

Requirements

  • Bachelor’s degree with strong related experience.
  • 3 years’ experience in luxury or luxury automobile market.
  • Extremely strong communication skills (verbal and written) with strong presentation skills.
  • Extremely data driven oriented approach.
  • Ability to meaningfully interact with dealership management and clients.
  • Must have the knowledge and ability to work with the latest website technologies and trends.
  • Ability to multi-task in a dynamic, ever-changing environment.
  • Highly proficient in Microsoft Office.

Marketing Team

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