Regional Marketing Manager, Americas at Vortexa | Houston, TX

Vortexa

Regional Marketing Manager, Americas

Houston, TX (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional marketing, partnerships, and events to extend Vortexa’s brand, engagement, and pipeline.

Own regional marketing plans aligned with global strategy and GTM.
Must-have: Proven regional marketing and event execution in tech/SaaS.
Standout: Cross-functional leadership with Sales, Product/Analyst, and central Marketing.

Job Description

Drive regional marketing, partnerships, and events to extend Vortexa’s brand, engagement, and pipeline.

Own regional marketing plans aligned with global strategy and GTM.
Must-have: Proven regional marketing and event execution in tech/SaaS.
Standout: Cross-functional leadership with Sales, Product/Analyst, and central Marketing.

Responsibilities

Regional Brand & Market Presence: Define and execute regional marketing plans aligned with global brand and GTM strategy
Ensure Vortexa appears credibly and consistently across regional industry events, digital channels, and partner platforms
Community Building & Engagement: Design and run programs (roundtables, forums, small-scale events) that deepen engagement and position Vortexa as a trusted connector to its customers, prospects, partners, and influencers
Partnerships & Ecosystem Development: Co-create campaigns, events, and content with partners to access new audiences and communities
Events & Experiences: Plan and execute regional events, sponsorships, speaking opportunities, and executive gatherings
Own end-to-end logistics, from brief and budget to on-site delivery and post-event follow-up
Insight & Thought Leadership Activation: Localize and amplify Vortexa's analyst-led insight and market intelligence across regional channels and events
Ensure our content is visible, relevant, and integrated into key regional conversations
Sales & Go-to-Market Alignment: Partner with regional Sales and commercial teams to align marketing, community, and partnerships with pipeline and revenue goals
Track, analyse, and report on the impact of regional activities on leads, opportunities, and pipeline momentum

Requirements

5-7 years in B2B marketing, regional/field marketing, community, or partnerships roles, ideally in technology, SaaS, energy, or financial markets
Proven experience developing and executing regional marketing plans that drive brand awareness, engagement, and pipeline
Demonstrated success in organizing and running in-person and virtual events (conferences, sponsorships, executive roundtables, workshops) end to end
Hands-on experience with digital channels (email, social, content marketing, webinars) to support and extend regional programs
Experience working cross-functionally with Sales, Product/Analyst, and central Marketing teams in a matrix or international organization
Comfortable using CRM and marketing automation tools (e.g. Salesforce, HubSpot, Marketo or similar) to track activities, contacts, and ROI
Marketing & Commercial Skills: Strong understanding of integrated B2B marketing across offline and digital channels
Ability to develop localized campaigns that reflect regional culture, nuances, and customer needs in a way that feels relevant and respectful
Analytical mindset: able to interpret data, identify trends, and make data-driven decisions on where to focus
Solid project and budget management skills, with the ability to prioritize and deliver multiple initiatives simultaneously
Community, Partnership & Communication Skills: Exceptional relationship-building skills with customers, partners, and industry stakeholders
Strong stakeholder management skills, able to influence and align internal and external teams around shared goals
Personal Attributes: Highly organized, detail-oriented, and comfortable owning end-to-end execution
Proactive self-starter who thrives in a fast-paced, high-growth environment and can operate with autonomy
Creative problem-solver who enjoys testing new ideas and iterating based on feedback and data

Benefits

Stock-options in a fast-growing, high-potential business
A vibrant and diverse workplace
An open, collaborative, and supportive working culture built on merit, which celebrates creative thinking and "getting things done."
The opportunity to work with AI-driven technology in a scale-up environment with commodity trading experts
401k with up to 2% contributions matched by Vortexa
Private Health Insurance offered via Blue Cross Shield
Dental and Vision cover offered via Guardian
Global Volunteering Policy to help you ‘do good' and feel better

Vortexa

4.9 Glassdoor

Building the future of energy marketsVortexa tracks more than $3 trillion of waterborne energy trades per year in real-time, providing energy and shipping companies with the most complete picture of global energy flows available in the world today. Vortexa’s highly intuitive web-based app and programmatic API/SDK interfaces help traders, analysts and charterers make high-value trading decisions with confidence, when it matters the most.The web-based platform shares highly detailed oil & gas products flows, produced by hard data, machine learning and state-of-the-art technology with oversight from in-house global industry experts providing real-world context to continually train and improve the models.

Founded in 2016

London Area, GBR

203 employees (26 in marketing)

www.vortexa.com

95% recommend to a friend

100% CEO approval