Regional Marketing Director

San Francisco, CA (On-site)

$165K/yr – $195K/yrDirector/Executive15+ years expFull time

Posted 8 days ago

Job Summary

Own and drive regional growth through strategic planning, marketing and communications leadership, and cross-functional collaboration across multiple offices and practice areas.

  • Lead regional strategy, marketing programs, and performance metrics
  • Build and develop a high-performing regional marketing and communications team

Job Description

Responsibilities

  • Serve as a strategic partner to Regional Managing Principals, Office Managing Directors, Practice Area Leaders, and Shared Service Leaders to drive regional growth, market positioning, and business expansion.
  • Develop an annual regional strategic plan alongside regional leadership.
  • Create integrated marketing, communications, and business development plans that align firmwide priorities with regional opportunities and measurable performance goals.
  • Leverage client insights, market intelligence, and competitive analysis to identify opportunities, allocate resources, and inform strategic decision-making.
  • Build alignment and drive execution across a complex, matrixed organization through collaboration, influence, and stakeholder engagement.
  • Foster a high-performing, collaborative, and inclusive team focused on professional development, succession planning, and long-term career growth.
  • Regularly assess team capabilities to identify strengths, development opportunities, resource gaps, and future talent needs.
  • Build organizational capability by recruiting, retaining, and developing top marketing and communications talent.
  • Serve as a coach-and-player, providing strategic leadership while directly contributing to high-priority initiatives when needed.
  • Partner with regional and local leadership, Client Relationship Leaders, Practice Area leaders, and sector-specific marketers to support growth in existing markets and expansion into new ones.

Requirements

  • 15+ years of progressive experience in marketing, communications, business development, or related disciplines, preferably within architecture, design, real estate, or professional services.
  • Demonstrated success leading multi-office, geographically dispersed, and cross-functional teams within complex, matrixed organizations.
  • Proven ability to build trusted partnerships with executive leadership and influence decision-making without direct authority.
  • Strong strategic planning skills with the ability to translate vision into actionable plans, measurable goals, and successful outcomes.
  • Experience creating and managing regional marketing plans, business development strategies, and performance targets.
  • Track record of leading through consensus while building alignment, trust, and commitment across diverse stakeholder groups.
  • Demonstrated success identifying organizational strengths, talent gaps, and development opportunities to build high-performing teams.
  • Exceptional written, verbal, and presentation communication skills, with strong design literacy and the ability to elevate creative output.
  • Proficiency with CRM platforms (Salesforce preferred), Microsoft Office Suite, Adobe Creative Suite, social media platforms, marketing automation tools, and emerging visualization technologies.

Benefits

  • Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off.
  • We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities.
  • Our annual base salary range has been established based on local markets.
  • As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees.
  • In addition, we reimburse tuition for certain eligible programs or classes.
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Gensler

3.8 Glassdoor

Gensler is a global architecture, design, and planning firm with 57 locations across the Americas, Europe, Greater China, Asia Pacific, and the Middle East. Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year. Everything we do is guided by our mission: To create a better world through the power of design. We believe the power of design can spark positive change and create a future that promotes equity, resilience, and wellbeing for everyone.Gensler was named one of Forbes’ Best Large Employers in 2024, and our award-winning culture has been recognized by Fast Company as one of the Top 10 Best Workplaces for Innovators in 2024. Our people-first philosophy is centered on the core ideas of diversity empowerment, impact, community, respect, and growth. You can learn more about our commitment to creating an inclusive workplace at https://www.gensler.com/about/inclusion. A note on recruitment: Gensler will never reach out to prospective employees or vendors through social media or messaging apps. Please see our website for how to avoid recruitment fraud: https://www.gensler.com/recruitment-fraud-alert

Founded in 1965
San Francisco, California, USA
7.9K employees (5,197 in marketing)
73% recommend to a friend
82% CEO approval

Salaries

Posted range

$165K/yr – $195K/yr

Taken straight from the job posting.

See all Gensler salaries

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Regional Marketing Director

Gensler · San Francisco, CA · On-site