Responsibilities

• To Contribute To The Development Of Integrated Reputation Management, Marketing And Communications Strategies By Managing Brand South Africa's Regional Offices In Asia Pacific & Australasia / UK & Europe / Americas.
• Promoting South Africa as a competitive destination by managing;
• Collaborating with, and implementing brand and communications programmes in partnership with stakeholders; as well as
• Building nation brand advocacy amongst South Africans in the diaspora.
• Brand Positioning & Reputation Management: Adapt South Africa's positioning in the market, strengthen the national brand, and manage perceptions around South Africa's competitiveness, investment climate, tourism, culture, and international reputation.
• Monitor perceptions of the country within the assigned market and proactively identify opportunities or risks affecting the nation's reputation and develop programmes that will seek to ensure that the country brand is enhanced.
• Support media engagements and identify positive storytelling opportunities that reinforce the national brand.
• Provide Head Office with regular market intelligence on emerging issues that influence international perceptions of South Africa.
• Regional marketing and communications execution.
• Translate Brand South Africa's corporate strategy and annual business plan into a regional marketing and communications plan, and deliver it on time and within budget.

Requirements

• Bachelor's Degree in Political Science /Marketing / Business Management / Communications or equivalent.
• Preferred: Postgraduate degree in Political Science / Marketing / Business Management/ Communications (e.g. MBA will be an added advantage).
• A relevant foreign language will be an added advantage (e.g. Mandarin, Cantonese).
• 10+ years combined experience in marketing/ Communications/ Public Relations/ Stakeholder Relations at a senior/management level (of which 5 years must be at a senior management level).
• International experience or function in an international coordination role.
• Thorough knowledge of the workings of the business and macro-economic environment (domestic and international).
• General understanding of the political and legislative environment (domestic and international).
• Conversational.
• Understanding the socio-economic environment (domestic and international).
• Working knowledge of systems and processes and how they contribute to organisational performance.

Preferred

• Postgraduate degree in Political Science / Marketing / Business Management/ Communications (e.g. MBA will be an added advantage).
• A relevant foreign language will be an added advantage (e.g. Mandarin, Cantonese).